From the perspective of the reasons for trademark rejection, trademark rejection is divided into absolute reasons for rejection and relative reasons for rejection. There are basically two reasons for rejection. One is that it violates the relevant provisions of the Trademark Law, that is, in principle, it cannot be registered and used as a trademark, but through use, it has formed a strong distinctiveness, which is convenient for consumers to identify and defend. If recognized, it can be registered and used as a trademark. Another situation is when the applied trademark is completely or partially similar to a previously applied or registered trademark or is similar across categories. If your trademark involves any of the above absolute grounds for rejection or relative grounds for rejection, it will be rejected. If you encounter an absolute reason for rejection, I do not recommend applying for a rejection review; if you encounter a relative reason for rejection, and you think the reason is a bit reluctant, it is recommended that you apply for a rejection review in a timely manner, exhaust your legal rights in accordance with the law, and work hard to fight for it.

Some of the above-mentioned absolute reasons for rejection can be applied for review, but some relative reasons for rejection absolutely cannot be applied for review. This requires faxing the "Trademark Rejection Notice" to the professional trademark agent as soon as possible. check. If a professional agent considers that it is appropriate to apply for rejection review after comprehensively checking relevant laws, regulations and agency experience, the following materials are generally submitted:

(1) Original "Notice of Trademark Rejection";

(2) The Trademark Office mails the envelope of the "Notice of Trademark Rejection" (the local postmark must be clear);

(3) A copy of the applicant's qualifications (business license or ID card);

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(4) Letter of attorney for trademark review;

(5) Copies of all relevant materials, photos, contracts, etc. for the “prominent use” of the applied trademark;