Xinyi Enterprise Group was established in 1981, and now it has more than 1,5 stores in the world. In 21, its stock went public (listed in Taiwan Province), and since 1994, it has continuously become the leader of the real estate agency industry in Taiwan Province.

since 1993, it has entered the mainland market, and extended its business map to Chinese mainland, Shanghai, Suzhou, Hangzhou and other cities.

In 21, Xinyi Real Estate Co., Ltd., a Japanese branch of Xinyi Enterprise Group, was established.

in 211, Xinyi enterprise group established the development and construction division, which expanded the development of the group to real estate development. in November 212, Xinyi group invested 788 million yuan to purchase two plots in Shanghai. Company Name: Xinyi House Headquarters Location: Taiwan Province Founded in 1981, company slogan: establishing a business in good faith, basic information, company profile, career purpose, development process, China business group, social responsibility, honors won, basic information Company profile Xinyi Enterprise Group was established in 1981, and has nearly 1,5 direct sales stores in the world. It is the only real estate agency in Taiwan Province whose stock is listed. Over the years, Xinyi Enterprise Group has always adhered to the "people-oriented" spirit of faith, innovated the business model of the housing market repeatedly with a steady and steady business pace and an innovative corporate culture, and established consumers' trust in Xinyi housing brand. In response to the rapid growth of the global real estate market and the international demand for real estate services, Xinyi Enterprise Group spent RMB 1.25 billion to purchase and enter the "Xinyi Building" located in the top business district of Taiwan Province in 27, and its global operation headquarters was formally established, which indicates that Xinyi Enterprise Group has entered a new stage of brand internationalization. Then, with a series of actions, it showed its determination to cross the global market. In 21, Xinyi Real Estate Co., Ltd., the Japanese branch of Xinyi Enterprise Group, was established, which opened the first exhibition of Chinese housing agency brands in Japan. The business map of Xinyi Enterprise Group takes Xinyi House as the starting point, adopts the vertical management strategy with real estate as the main business category, and develops four development foundations: Taiwan Province core business group, Taiwan Province relationship business group, China Xinyi business group, cultural public welfare undertakings and Japanese Xinyi House Co., Ltd. In 1993, in the past twenty years, Xinyi Enterprise Group extended its business territory to three major cities in Chinese mainland, including Shanghai, Suzhou and Hangzhou. In July, 28, we began to deepen the China market with the dual-brand strategy, through the brand of "Xinyi House" as the direct marketing system and the brand of "Kewei International" as the franchise system. And with the determination of "leading the global brand", we are moving towards a global brand. In 212, Xinyi Enterprise Group recruited more talents, expanded the territory of cross-strait construction, drew up a blueprint to integrate the upstream, middle and downstream industries of real estate, stepped out of diversified operations, and developed a sound vertical integration system of real estate. Xinyi House expects to create a "comfortable house that meets the needs of residents" and make Xinyi House the first choice for residents. In addition to the integration of resources in the real estate industry, Xinyi Enterprise Group has always been based on the gratitude of "taking from society and using it for society", combining enterprise development with dedication to society. Considering the importance of promoting Xinyi culture and real estate professional education, Xinyi Enterprise Group has successively established Xinyi Culture Foundation, Xingyi Culture Publishing House, Xinyi Real Estate Research and Development Center of Business School of Chengchi University and a Taiwan Province Community Association, taking it as their responsibility to play a good corporate citizen and fulfill their social responsibilities. Purpose: We firmly believe in eternal value, enthusiastically realize family dreams and share every unique story * * * with rich achievements, harmonious growth of life and endless development process. Due to the frequent cross-strait trade transactions, the demand for real estate business in China is booming. In order to meet the demand of China consumers for housing rental business, in 1993, Xinyi Enterprise Group officially entered the mainland and established Shanghai Xinyi Real Estate Agency Consulting Co., Ltd. in Shanghai, which was the earliest foreign real estate service enterprise in Shanghai at that time. In 1999, Xinyi Housing obtained the trademark franchise right of COLDWELL BANKER, a famous real estate agency brand owned by CENDANT, a fortune 5 company, in China, and established COLDWELL BANKER Xinyi Real Estate Brand. Immediately, China Xinyi territory gradually expanded to Shanghai, Hangzhou, Suzhou and other places, and hundreds of stores were rooted in Chinese mainland. The main intermediary business includes second-hand housing sales and leasing, commercial real estate sales and leasing, and first-hand housing marketing agency. As for the peripheral business, independent subsidiaries related to real estate such as agency, consultation and guarantee have been established, and a nationwide business pattern with real estate intermediary business as the core has been initially formed, and it is constantly expanding to the peripheral business of real estate. In order to continuously improve the service quality and show the determination and strength of Xinyi Real Estate in China, in February 28, Xinyi Real Estate's China headquarters moved to a new location and officially settled on the 33rd floor of Lippo Plaza, a A-level office building in Huaihai Middle Road, Shanghai downtown business district. This relocation is another milestone that Xinyi real estate has continuously crossed. In July, 28, from the perspective of brand internationalization, all Xinyi direct-operated stores in Chinese mainland were completely changed, and the corporate logo unified with Taiwan Province Xinyi House was adopted. At this point, Xinyi Housing positioned the brand development as "exquisite intermediary". In 211, on the occasion of the 3th anniversary of the establishment of Xinyi Enterprise Group, the Group announced that it will deploy 1, stores worldwide in the next decade, 9% of which will be concentrated in the Chinese mainland market, which shows that the Group attaches importance to the Chinese mainland real estate market and has firm confidence in fully operating the Chinese mainland market. In addition, the Group will not only take Chinese mainland as the base for rapid brand internationalization, but also take it as the base for talent cultivation as the vanguard of the globalization of Xinyi, and strive to become the leader of global real estate chain brands from the Chinese world from an international perspective. Social Responsibility, Faith and Alashan SEE Ecological Association Alashan is the westernmost alliance in Inner Mongolia, and the total area of desert ranks second in China. Since the mid-199s, sandstorms in Beijing, even in Tokyo and Seoul have mainly come from Alashan, which is also one of the four birthplaces of sandstorms in China. The severe challenge of sandstorm aroused the sense of social responsibility of hundreds of China entrepreneurs in China, including Zhou Junji, the chairman of Xinyi Enterprise Group. On June 5, 24, hundreds of China entrepreneurs established the first non-* * in China, with social responsibility as their responsibility, entrepreneurs as the main body and the practical goal of protecting the earth's Ecology. As one of the founders, Zhou Junji, the chairman of Xinyi Enterprise Group, solemnly promised with nearly 1 entrepreneurs that he would invest 1, yuan every year for ten consecutive years, and devote himself to protecting the ecological environment of China, starting from slowing down the sandstorm in Alashan. Shanghai Xinyi has invested 3, yuan to help Jiulong Model Middle School, which is a key high school in Shanghai and the "first free middle school in Shanghai". Students only recruit students from poor families, whose monthly income is below the poverty line in Shanghai or whose families are in special financial difficulties. The school funds come from all walks of life except * * *. In October, 24, Shanghai Xinyi donated 3, yuan to Jiulong Model Middle School to support its secondary education with a five-year donation. Zhejiang Xinyi Anxue Action In May 26, Zhejiang Xinyi established the "Xinyi Charity Foundation" to help 25 poor primary school students in Yingchuan Town, Jingning, Lishui, Zhejiang Province, and set up a Xinyi Anxue Group to take charge of Anxue matters. In addition to the company's direct allocation, Xinyi also raises funds for charitable foundations through internal staff to raise money, books, toys, personal items auction, and internal resource recycling. In 26, some colleagues of Shanghai Xinyi organized a group of students to help the elementary school in Huangwei Town, Yuexi County, Anhui Province, which was a national poverty-stricken county, an old revolutionary base area and a "martyr" county, bringing all kinds of school supplies and urgently needed books to the elementary school. Recovering the Lost Pearl In 27, Xinyi House adhered to the corporate public welfare tradition of subsidizing education to give back to the society, and joined the "Pearl Recovery Plan", which has both elite plans and poverty alleviation plans. Through strict entrance examinations, students with excellent academic performance but poor families were selected, and the "Xinyi Pearl Class" was set up in the No.2 Senior High School in Handan City, Hebei Province, giving 5 outstanding high school students from poor families a total of 375, yuan for three years. Xinyi's "Pearl Recovery Project" is an activity that is guided by corporate donations, arousing the participation and dedication of internal colleagues and even all walks of life. Personal behavior is combined with corporate philosophy, and through bottom-up spontaneous behaviors such as caring donation, resource recycling and caring for growth, everyone who loves is always touched and infected. After three years of continuous funding, 5 Xinyi Pearl students successfully participated in the college entrance examination, and the scores of 5 students were higher than the undergraduate admission line. 5.12 Sichuan Disaster Relief Donation The natural disaster in Wenchuan, Sichuan on May 12, 28 touched the hearts of people all over the country, as well as those who believed in righteousness. Under the organization initiative of the company, Xinyi employees enthusiastically donated money to show their love for the people in the disaster area. At the same time, the company also promised that for every penny donated by colleagues, the company would also donate the same amount. In less than one month, * * * donated 478, yuan to the China Red Cross Society. In November 212, Zhou Wangmeiwen, vice chairman of Xinyi Enterprise Group, personally contributed 5, yuan in the name of China Xinyi to support the construction of Xinyi Building, the dormitory of Nuanli Hope Primary School in Weiyuan Town, Yunnan Province, which collapsed due to debris flow. In 213, Xinyi Housing launched a book donation activity to all sectors of society, raising nearly 2, books, selecting nearly 7 suitable reading materials and sending them to teachers and students of Hope Primary School in Wenli. In November 213, Xinyi Building was completed. Sichuan Ya 'an Earthquake Donation In April 213, an earthquake struck Ya 'an, Sichuan, and Xinyi House donated 1, yuan to provide emergency rescue, relief materials, medical rescue and psychological counseling for the injured victims and children in Ya 'an disaster area. In June, 214, all staff members of Shanghai Xinyi House purchased bookshelves for seven classes of Yunnan Warm Elementary School, and conducted charity auction activities, and successfully raised money to buy seven bookshelves for students, thus solving the problem that books were nowhere to be placed. In November 214, Shanghai Xinyi Housing Agency Consulting Co., Ltd. decided to donate 5, yuan to rebuild the dilapidated school building of Jingdong Yi Autonomous County No.2 Middle School and build the male dormitory project of Jingdong County No.2 Middle School in order to support Party B to improve the conditions of running schools in poor rural areas. In February 215, Shanghai Xinyi Housing Co., Ltd. provided nearly 5, yuan of daily necessities and school stationery for nearly 17 orphans with physical and mental disabilities in Changzhou Children's Welfare Institute, paying attention to the healthy growth of disadvantaged children. Honors won ● Winning the China Franchise Award is the highest honor in the chain store industry ● Winning the China Excellent Franchise Brand Award for three times ● Winning the China Real Estate Integrity Enterprise ● Winning the Top 1 Best Employers in China ● Winning the Shanghai Real Estate Jinqiao Award for three times ● Winning the Top 1 Real Estate Brokers in China ● Winning the Top 2 Real Estate Marketing Agents in Shanghai ● Winning the first place in the comprehensive strength of Suzhou Real Estate Broker Marketing Agents ● Zhejiang Public Satisfaction, Quality and Integrity Double Excellent Units