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Nanjing duck blood vermicelli soup manufacturers will jointly apply for a collective trademark. How to interpret this move from a commercial perspective?

Nanjing Duck Blood Vermicelli Soup manufacturers will jointly apply for a collective trademark. From a commercial perspective, it is not only a way to keep warm, but also the beginning of industry standardization.

1. Nanjing duck blood vermicelli soup manufacturers will jointly apply for a collective trademark

Many people are deeply impressed by Nanjing duck blood vermicelli soup. After all, it is local to Nanjing. Nanjing duck blood vermicelli soup will usher in a new round of changes as the companies that produce this product jointly apply for a collective trademark. There must be a different truth behind this change, and many people want to interpret the connotation of this behavior from a business perspective.

2. From a business perspective: It is not only a grouping for warmth, but also the beginning of industry standardization

From a business perspective, in fact, this behavior undoubtedly represents a trend in two dimensions. First of all, there is a trend of teaming up to keep warm. At present, products from all walks of life are not very easy to sell. If there is no collective alliance, the market for some products may not be as good as we imagine. Secondly, it is the beginning of industry standardization. As the collective trademark can be applied for, everyone will finally feel that the corresponding brand will be more unified. This is consistent with West Lake Longjing and local products in some places.

3. The trademarked and standardized development of Nanjing Duck Blood Vermicelli Soup will be of endless benefit to subsequent development

Although many people currently have no way of understanding the logic behind this behavior, However, it is not difficult for us to find that the standardized development of Nanjing duck blood vermicelli soup will have endless benefits for the industry. From our personal experience in the past, it is not difficult to find that the production standards of duck blood vermicelli soup are different in each store. This means that some taste good, but some taste terrible. But as the corresponding standards and standardized products come out, each store will raise the corresponding standards when making Nanjing Duck Blood Vermicelli Soup, which will ultimately be of great help to consumer experience and industry development. This is We need to see the real facts.