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Do Chinese character trademarks with the same pronunciation and pure Chinese pinyin trademarks constitute similarities?
Chinese Pinyin is the phonetic notation of Chinese characters. The combination of the same pinyin can phonetic several Chinese characters with the same pronunciation, and its connotation is uncertain. So generally speaking, the trademark of pure language pinyin that has been applied for or registered before is not similar to the trademark of Chinese characters with the same pronunciation. Similarly, a registered Chinese character trademark does not register Hanyu Pinyin, and then others can apply for a pure Hanyu Pinyin trademark with the same pronunciation. Except that the prior right is a well-known trademark or has other specific meanings.

Consultation: Dongguan Lixin Cube Intellectual Property Agency Co., Ltd.