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Why did trademark registration fail?
1. The trademark itself violates the prohibition clause of the Trademark Law.

The Trademark Law stipulates the marks of trademark application, and the following marks are not allowed to register trademarks:

(1) identical with or similar to the national name, national emblem, national flag, military flag and medal of People's Republic of China (PRC), and identical with the names and graphics of specific place names or landmark buildings where the central authorities are located;

(2) identical with or similar to the national name, national emblem, national flag, military flag and medal of a foreign country, unless it is approved by the government of that country;

(3) identical with or similar to the name, flag and emblem of an intergovernmental international organization, except with the consent of the organization or not easily misleading the public;

(4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized;

(5) identical with or similar to the names and symbols of the Red Cross and Red Crescent;

(6) ethnic discrimination;

(7) exaggerating propaganda and deception;

(eight) harmful to socialist morality or other adverse effects;

(9) The names of administrative divisions at or above the county level or foreign names known to the public shall not be used as trademarks. However, unless the place name has other meaning or is part of a collective trademark or certification trademark; Registered trademarks using geographical names shall remain valid.

2. Trademarks that are identical or similar to the prior trademarks in the same or similar goods/services.

Article 30 of the Trademark Law stipulates that if the trademark applied for registration does not conform to the relevant provisions of this Law or is identical with or similar to a trademark registered or preliminarily approved by others on the same or similar goods, the Trademark Office will reject the application and will not make an announcement.

Article 31 of the Trademark Law stipulates that if two or more applicants for trademark registration apply for registration with the same or similar trademarks on the same kind of goods or similar goods, they shall make a preliminary examination of the trademark applied earlier and make an announcement; Where an application is filed on the same day, the prior trademark shall be preliminarily examined and announced, and the application of others shall be rejected without announcement.

The examiner's eyes are different.

Everyone has a different understanding of approximate trademarks. The same trademark is an approximate trademark in the eyes of one examiner, but it is not an approximate trademark in the eyes of another examiner. In this way, it will lead to two different results, which is very unlikely, unless your registered trademark is more than 50% similar to that registered trademark.

Avoiding the above minefields will increase the chances of successful trademark registration.