It is good to open a 711 convenience store franchise store. 711 convenience store franchise stores are larger and have advantages over Youjia convenience stores in terms of category management, business scale, development strategy, and number of stores.

The specific advantages of opening a 711 convenience store franchise store are introduced as follows:

1. The category management of the 711 convenience store franchise store is more complete than that of Youjia convenience store:

The innovative implementation of category management in 711 convenience store franchise stores better meets the needs of consumers for convenient life; together with Bolu Telecom, E-ticket and Tiantian Laundry, etc., it has developed a number of services such as collection and collection services, etc. Convenience service projects provide consumers with convenient and fast life services and are favored by consumers.

At the same time, today’s membership system in convenience stores and the promotion of weekend promotions have greatly enhanced the competitiveness of store products and further established the market positioning and development direction of today’s “community life service center”.

2. The scale of the 711 convenience store franchise store is larger than that of Youjia convenience store:

The 711 convenience store franchise store was established in 1997. After 23 years of innovative development, the United States Yijia has won the honorary titles of "Guangdong Province Famous Trademark" and "Top Ten Outstanding Franchise Brands in China's Retail Industry", becoming the most influential and most investment-valued convenience store brand in Guangdong Province.

3. The development strategy of 711 convenience store franchise stores is more comprehensive than that of Youjia convenience stores:

711 convenience store franchise stores carry out internal and external layout around the mission of building a national brand. Improve platform user experience. Through the 2610 development strategy, we incubate products internally and externally; cultivate retail talents; open the traffic pool Today+ to win cross-border ***; use data to drive product and store refresh; improve human efficiency; use tools to connect offline and online traffic; and open the business to cross-border Integrate to create an open platform.

4. The number of 711 convenience store franchise stores is more than that of Youjia convenience store:

As of December 2019, the number of 711 convenience store franchise stores exceeds 18,000 . Among them, the total number of stores in 2019 exceeded 2,000, covering 10 major cities in Guangdong Province.

On the basis of the original six cities in the Pearl River Delta, 711 convenience store franchise stores have successively set up branches in Heyuan, Jiangmen, Zhuhai, and Qingyuan. 803 new stores were opened throughout the year, including new ones in September. With 100 stores, Meiyijia has set a new record for opening stores in a single month, marking a new milestone in Meiyijia's development and laying a solid foundation for the realization of the development strategy of "based on the Pearl River Delta and expanding into Guangdong Province".