"VW" is the abbreviation of "VolksWagenwerk" in German of Volkswagen Company, which means the car used by the public. However, Santana and Jetta in those days, or Polo and golf today, can't reflect the spirit of the Volkswagen brand, which is the truly recognized image of the public in the world. It is an ugly and lovely mini-car: Beetle. \ x0d \193365438+10, an Austrian tramp and a German corporal in World War I became German Chancellor. He changed the history of the whole world and will also change the history of cars. His name is Adolf? Hitler. Just after Hitler came to power 1 1, he personally presided over the opening ceremony of the Berlin Auto Show. Soon, Hitler called a meeting of his cabinet and advisers to discuss the popularization of automobiles. When it comes to manufacturing "national cars", consultants unanimously recommend * FerdinandPorsche to undertake this task. \x0d\ 1933 In autumn, Hitler recruited Porsche to Berlin. The two met at the Royal Park Hotel and had a heated discussion on the issue of "national car". The two sides really hit it off. Hitler himself drew 1 1 a sketch of a "national car", one of which was very similar to the future "Beetle" ... \ x0d \1934 In June, Hitler asked Porsche to take out the prototype within 28 months (which was amazing at that time). At the 1935 Berlin Auto Show, Hitler announced the news that the "national car" was coming. Here, he used the word "mass" for the first time (this word later evolved into an immortal trademark). "Volkswagen" was born. \x0d\ Hitler was also very aware of the important value of the automobile industry in national politics, economy and military affairs. Developing the automobile industry and producing popular cars can not only provide a considerable number of employment opportunities, but also improve people's living standards, which is a good way and has great temptation to the people. \x0d\ In a sense, Volkswagen has created the most legendary brand myth since mankind entered the industrialized society.