After a trademark is successfully registered, correct use of the trademark is the key to safeguarding trademark rights. Improper use of a trademark may cause damage to the trademark rights and even risk the trademark being revoked. Therefore, after a trademark is successfully registered, certain rules and requirements must be followed to ensure the correct use of the trademark.
1. Comply with the regulations on trademark use
After the trademark is successfully registered, you should abide by the "Trademark Law" and its relevant regulations, and use the trademark according to the scope of goods or services approved on the trademark registration certificate. Use of a trademark beyond the approved scope may render the trademark invalid. At the same time, you should avoid using trademarks that are similar to or confusingly similar to registered trademarks to avoid infringing on the trademark rights of others.
2. Maintain trademark distinctiveness
The distinctiveness of a trademark is the key to distinguishing the source of goods or services. Therefore, when using a trademark, it should maintain its distinctive features and avoid confusion with other elements. You can highlight your trademark by adjusting the font, size, color, etc. to make it more recognizable in the market.
3. Standardize the use of trademarks
The use of trademarks should follow certain standards. For example, a trademark should be used as a logo, not as a trade name or descriptive text. At the same time, the trademark should be used in its entirety and should not be split, deformed or omitted at will. In addition, explanatory words or patterns that may cause consumer misunderstanding should be avoided around the trademark.
4. Strengthen the awareness of trademark protection
After the trademark registration is successful, the awareness of trademark protection should be strengthened and the trademark rights and interests should be actively protected. If you find that others have infringed upon your trademark rights, you should promptly take legal measures to protect your rights. At the same time, market dynamics are regularly monitored to prevent potential trademark infringement risks.
In summary:
After successful trademark registration, you should abide by the regulations on trademark use, maintain the distinctiveness of the trademark, standardize the use of the trademark, and strengthen awareness of trademark protection. These measures help ensure the correct use of trademarks, protect trademark rights and enhance brand value.
Legal basis:
"Trademark Law of the People's Republic of China"
Article 57 stipulates:
Yes Any of the following acts is an infringement of the exclusive right to use a registered trademark:
(1) Using the same trademark as the registered trademark on the same product without the permission of the trademark registrant;
(2) Using a trademark that is similar to the registered trademark on the same product without the permission of the trademark registrant, or using a trademark that is the same or similar to the registered trademark on similar products, which is likely to cause confusion;
"Trademark Law of the People's Republic of China"
Article 49 stipulates:
The trademark registrant shall change the registration on his own initiative during the use of the registered trademark. If the trademark, registrant's name, address or other registration matters are violated, the local industrial and commercial administrative department shall order the rectification within a time limit; if the rectification is not made within the time limit, the Trademark Office shall revoke the registered trademark.