Graphic Design Notes: Business Card Design Size and Precautions★ Is it possible to have business cards of various shapes? For example, round ones? The answer is yes, but the cost of such business cards is very high. . The main reason is that this kind of business card needs to be made into a die, as well as the subsequent die-cutting process. The cost of a box of business cards will increase by tens of yuan, and many people feel that the cost is too high and are unwilling to do so. In terms of cost and effectiveness, most people are more concerned about cost. ★Are UV business cards and matte-coated business cards the same business cards? No, matte-coated business cards are generally coated paper printed by a large four-color printing machine, and then go through a laminating machine for post-processing, such as glossy film or Covered with matt film. The local UV business cards are done on the basis of covering with matte film. In other words, only business cards covered with matte film will produce the best UV effect. The UV production process is screen printing, which uses screen printing to print UV varnish onto the surface of the coated business card, and then irradiates the varnish with ultraviolet rays from a UV light-curing machine to instantly dry the varnish layer, forming a bright convex surface. To highlight local graphics or patterns. ★What are the types of "laminated" business cards? Peritoneal business cards are divided into sub-film and light film. Now there are also oiled business cards, which are divided into sub-oil and varnish. The above two processes are usually completed on coated paper. Business cards without lamination The main difference is in paper and printing. ★Who invented the business card? The earliest appearance of business cards began in feudal society. During the Warring States Period, China began to form a centralized state. With the use of advanced production tools such as iron, the economy also developed, which promoted cultural development. Confucianism represented by Confucius and other schools formed a scene of a hundred schools of thought contending. Each country is committed to expanding its territory, supporting and spreading its own culture, and a large number of new nobles emerge during the war. In particular, Qin Shihuang unified China and started great reforms, unifying the national script and enfeoffing the princes and kings. Xianyang became the center of China, and princes and princes from all walks of life had to go to Beijing to report on their duties at regular intervals. In order to close the relationship with the people in power in the court, it was inevitable for princes and princes to have frequent contacts, so the early days of business cards began to appear. The name is "Ye". The so-called "ye" means that the visitor writes the name and other introduction words on bamboo or wood chips (paper has not been invented at that time), as an introduction document to the person being visited, which is now the business card. ★Can two company names be printed on one business card? I opened two companies this year, one for interior design and one for cultural media. When I designed the business card, I put both companies on it. , the title is the CEO of two companies. Is there anything wrong with this? There is nothing wrong. In fact, many people also print it like this. However, it should be noted that when designing this kind of business card, because there are two companies and Titles, so distinguish the priorities and don't let others confuse the titles. In other words, the title should be placed after the company name, not after the person's name. However, the most ideal design is to design the business card to be double-sided, with company A's details on one side and company B's details on the other. Design Empire: www.WARTING.COM ★What is overprinting? How are business cards overprinted? How are the different names used? What is this process? Overprinting is based on monochrome woodblock printing. Developed in the past, it is also a major contribution of the Chinese people to the history of world printing. Printing text or images in different colors on one plate is called multi-color overprinting. There were two types of overprinting in ancient times. One was to engrave each color separately and then overprint one color at a time. The other is to print different colors on one plate at once. Multi-color overprinting originated in the Song Dynasty and was used for overprinting banknotes. In the Yuan Dynasty, red ink overprinting of books appeared. By the Ming Dynasty, there were books with two-color or even four-color overprinting. Color printing that can print gradient levels is called color printing. This printing technology began around the mid-Ming Dynasty. The principle is to engrave the different shades of colors in the original into printing plates, and then overprint them color by color, and finally complete a color print that is similar to the original. The development of multi-color overprinting technology and the emergence of color printing. Multi-color overprinting originated from multi-color printing in fabric printing and dyeing during the Western Han Dynasty.

The multi-color overprinting of books is related to hand-written multi-color books. ★How much does a box of color business cards cost? The price of color business cards varies from place to place, ranging from 10-30 yuan. It mainly depends on your business card craftsmanship requirements. ★What elements should be paid attention to when designing a business card? Selection of business card production software: Currently, CORELDRAW is mainly used for business card design. You can also draw the business card design by hand first, but after all, you need to use a computer for typesetting, color fixation, font size, and font size. There are specialized business card layout software for sale in the market for making business cards. At the same time, you can also use other popular office software on the market for design. Content selection: When designing a business card, you must first determine the content of the business card: the content of the business card is mainly divided into text and graphics. The text content mainly includes: name, title, position and professional title of the business card printer, work unit, contact address and contact information; sometimes you You also need to list your products or services, your collection account and bank; if necessary, you must also print a detailed map of your company's location and the company's motto; the graphic content mainly includes pictures, trademarks, lines, and backgrounds. Pattern. Business card layout: After all the contents are selected, they must be arranged to form the frame of the business card. You can use horizontal format to rank clips, or vertical and folded formats. You use your own understanding of the content of the business card to organically arrange and combine text, pictures, logos, color blocks, and graphics, and finally form a business card on your computer. Modify business cards: Font selection and color selection are the main means of modifying business cards. Changing fonts is a staple in business card design. There are many words on the business card, and the content is not necessarily connected, so it can be arranged in a scattered manner. The fonts of each content can use different fonts and different font sizes. The fonts can be specially processed and different font colors can also be used; for business cards For the color, you can use photos or color blocks to match the color of the text and trademark to make the business card more beautiful. However, the color choice of the business card determines the price of the business card. If you only choose two-color printing, then whether you print photos or color blocks, you can only choose two of the three primary colors (red, yellow, blue) and black to match; you choose three colors For printing, the range of your choice should be larger, and color pictures can be printed; if you want the colors you print to be fuller, you'd better choose four-color printing. Choosing four-color printing does not mean that you can choose pictures as you like. Due to the small size and poor precision of business card offset printing machines, the printing quality cannot be compared with large offset printing machines. When designing, you can only choose pictures with larger areas and low precision requirements. Proofreading and modification: After the business card is designed, you have to print it out for proofreading and modification. It is best to output the typesetting and text in the computer first. If you are not satisfied, you can modify it. If you are satisfied with the designed business card, you can complete the design and output it to film or sulfuric acid paper for printing. ★What details should be paid attention to when making business cards with CORELDRAW? The size of business cards is generally 90X54MM and some are based on customer requirements. The font of the contact information usually only needs to be easy for people to read. When I used to do it, I usually used boldface and square boldface for Chinese, and the English ones started with AI... and started with TIMES. The business card should not be too complicated, and don’t place all your hopes on the business card. Just make it look good overall and be coordinated! ★ Do business cards designed according to the size of the business card still need to be cut? If you use an offset business card machine to make it, it is specially There are 90*55 business card paper for sale, so you don’t need to cut it. ★What file format is generally used for business cards? Business cards generally use vector files. CORELDRAW and ILLUSTRATOR are the best. After printing, there is no need to set pixels in the vector file. You can directly give the completed file to the business card manufacturer or printing factory. That's it. ★I don’t know if there are triangular business cards. If they are designed, can they be printed? After so many years of designing, I have never seen a business card with a triangular row. I have seen other shapes. If you design it, of course you can print it! In this society, as long as you have money, you can print anything, but it will be more expensive, and not everyone is willing to take on such troublesome work.

★Is it okay to handwrite the name on the business card? I am still in the probationary period when I work in the company, but I need a business card for various etiquettes. The company stipulates that non-permanent people cannot print business cards, so I can only print the name on the business card. Is it appropriate to write your name by hand? Will the other party not understand it? It’s okay. A large company only prints the company’s introduction. It’s OK to write down the phone number and contact person who is using it. If this person quits , and it will not cause a waste of business cards★ Does business card printing require a vector image for the film? I designed a business card with a gradient effect on the LOGO. When I got it to the store, it was told that the film would be printed and a vector image of the LOGO was required, but I did There were some color deviations in the finished vector image, so I asked my boss if I could achieve the same effect using bitmaps, as long as the error was not too big. My boss said yes. So I gave him the bitmaps, and I looked at the film after the film was released. Nothing was wrong. But the day the finished product came out, I was dumbfounded. The color of the LOGO was completely wrong. The gradient distortion was extremely serious...depressing...Does the film have to be vector graphics...in order to achieve the gradient effect? .. Color distortion is a common problem because the color principle RGB used by the monitor is different from the CYMK used by the printer. The CMYK system is only as close as possible to large offset printing and coated paper. Business cards are rarely printed on large offset printing presses and rarely use coated paper. Moreover, the paper, imaging principle, ink properties, accuracy, etc. are completely different from the sample pictures, and the colors will of course be different. In addition, business card printing is all done manually, and there will be a small amount of color difference each time the color is adjusted. Generally speaking, no matter what color paper you choose, the color part on the business card will be biased to the color of the paper. Especially when printing colors close to the color of the paper on colored paper, the effect will not be obvious. Moreover, the inkjet printer itself produces distorted colors when printing. It has nothing to do with vector graphics. It is recommended to provide the store with existing business card printing colors as color samples, or to monitor the printing on site. ★What is a spot color business card? What is a monochrome business card? For non-standard spot colors set in the design, the printing factory may not necessarily accurately mix them, and the accurate color cannot be seen on the screen, so if it is not special Don’t easily use your own defined spot colors if your needs are met. Characteristic accuracy of spot colors. Each color registration has its own fixed hue, so it can ensure the accuracy of colors in printing, thereby solving the problem of color transfer accuracy to a large extent; spot colors generally use solid colors to define colors, regardless of this How light is the color? Of course, spot colors can also be screened (TINT) to present any shade of spot color; opacity. Spot color ink is a covering ink. It is opaque and can be covered on the ground; it expresses a wide color gamut. The color gamut in the spot color library is very wide, exceeding the RGB performance gamut, not to mention the CMYK color space. Therefore, a large part of the colors cannot be rendered using CMYK four-color printing ink. In color dot printing, the characteristics of spot color inks are often used to select and use them. ★What is a four-color business card? What is a color business card? It does not necessarily mean there are four colors, it is called four-color. Four-color means that one color is composed of CMYK four-color overprinting. ★What should you pay attention to when making a business card? Front: name of person, position, contact information, unit address and name, unit logo reverse: business scope or English translation on the front. As for the layout, small shops that make business cards have some designs, which are optional★ How many business cards are there in a box? One hundred business cards are in a box. ★What does it mean to leave a few millimeters of bleed in the size of a business card? If you make a 90*54mm business card, you need to leave 2mm. Should you enlarge each side of the business card to a 2mm blank size or enlarge the image to the size requirement? Professionally speaking It is "leave bleed". Standard printing leaves 3 mm. After leaving bleed, the printed matter will not have blanks due to the cutter deviation when cutting. So the 3mm left here means that the entire document is enlarged by 3mm, not 3mm of blank space.

This should be easy to understand. It is best to enlarge the image of the document by 3 mm, and the document should be controlled within the standard size of 90*54, because cropping the image more or less will not affect the effect. And if it is text, half of the text may be cut off from these 3 mm. ★What is the best paper to use for printing business cards? There is no rule for this, it depends on the requirements. Spot color business cards generally use Dutch white paper, and there are special business card papers sold. Color business cards generally use 250G coated paper or matte paper. ★What is the English word for business card? How do you spell the English word for business card? Generally, CARD or BUSINESS CARD is commonly used, but CALLING CARD or NAME CARD can also be used. The subtle differences are as follows: CARD has a very general meaning, as long as cards and business cards can be used. BUSSINESS CARD is a business card. CALLING CARD To highlight a "CALL", it is necessary to emphasize the contact information. NAME CARD highlights a "NAME" to emphasize the name. ★How much does a recycled paper business card (environmentally friendly paper business card) cost? Including the processing fee, it costs about 30 yuan. Ordinary coated paper and white cardboard cost about 30-50 yuan, and the price is about the same. Recycled paper. Ordinary coated paper and The price of white cardboard is about the same, but it depends on which store is better.★How long does it take to print a box of business cards? Color business cards need to be printed in large format, which takes about two days. Spot color business cards (special business card machines) come with their own film and it takes about 30 minutes to print, depending on which store is busy;