Yes. To apply for a flagship store or exclusive store on Tmall, you need to provide first-level authorization from the trademark holder.
Definition of authorization link: The trademark owner authorizes Company A to sell the goods of its brand (regarded as a first-level authorization), and Company A authorizes Company B to sell the goods of the brand (regarded as a second-level authorization). Company B authorizes merchants to sell products of this brand (regarded as third-level authorization). It varies from person to person, so different categories also require more detailed qualifications. For specific information, you can refer to the Tmall official website rules or directly communicate with Zhizhou.
Detailed introduction:
The first step for everyone who wants to settle in Tmall is to understand the types of Tmall stores: flagship stores, store-type flagship stores, specialty stores, specialty stores, most of which Specialty stores for classified purposes have suspended investment promotion, while flagship stores have always been open for investment promotion.
If it is a flagship store opened directly by the trademark holder, you only need to provide the trademark registration certificate or trademark registration application acceptance notice issued by the State Trademark Administration. If you have handled changes, transfers, or renewals, please provide the certificate of change, transfer, or renewal or the acceptance notice issued by the Trademark Office.
If it is a flagship store opened by an agent's brand, an exclusive authorization letter must also be provided (if the trademark owner is a natural person, a copy of his or her signed ID card must also be provided).