Red Bean Mall-Hodo Group Co.,Ltd.'s official online shopping platform, a one-stop online shopping mall for all categories of clothing. Online sales of men's wear, women's wear, children's wear, underwear, home clothes, home textiles, accessories and other tens of thousands of goods, Hodo Group Co.,Ltd. official direct sales.
At the end of p>211, Hodo Group Co.,Ltd. raised e-commerce to the strategic height of the Group, increased investment, vigorously developed independent e-commerce, and strived to build a full-category, one-stop clothing sales platform-Hongdou Mall, which integrated all the clothing brands and categories of Hodo Group Co.,Ltd., including: Red Bean Men's Wear, Red Bean Home Textiles, IDF, Zuo, Xuan Dini, etc., and the categories included business men's wear, fashionable women's wear, and Xuan Dini.
Hodo Group Co.,Ltd. is a key enterprise group in Jiangsu province and one of the 12 pilot enterprises in the State Council to deepen reform. The trademark "Red Bean" was recognized as a well-known trademark in China by the State Administration for Industry and Commerce in 1997. The main products have passed the ISO 91: 2 quality system certification, and have many "China famous brand" products. Over the years, Red Bean has been the runner-up in the top 1 garment industry in China with excellent sales performance.
Red bean takes the creation of national brands as its own responsibility, and has gone through a brilliant entrepreneurial process from 1957, when the enterprise was founded, to 1983, when it got out of the predicament, and then to the current relatively diversified industries. The products of the enterprise have also developed from the initial knitted underwear to four major fields: clothing, motorcycle tires, real estate and biopharmaceuticals. In January 21, "Red Bean Shares" were traded on the Shanghai Stock Exchange, and enterprises began to enter capital management. The Group has nine subsidiaries, one of which is a listed company. It has established an industrial park of 11.8 square kilometers in Cambodia, and has two overseas branches in new york and Los Angeles, with more than 2, employees and more than 2,25 college graduates. Its products are exported to more than 2 countries and regions.
the development course of red beans
In June p>28, Hodo Group Co.,Ltd. grasped the pulse of the market, followed the development trend of the market, and took Taobao and other third-party platforms as the breakthrough point to enter e-commerce. In the past four years, e-commerce in Hodo Group Co.,Ltd. has developed rapidly.
By the end of p>211, the total online sales of the Group had reached 1 million yuan, and at the same time, an online sales team of nearly 2 people was established, and a modern e-commerce sales system and logistics system were established. On this premise, Hodo Group Co.,Ltd. further raised its e-commerce development strategy to the group level, and increased investment to establish an independent e-commerce platform. At the end of 211, Wuxi Hongdou Network Technology Co., Ltd. was formally established. The company mainly focused on integrating various resources inside and outside the group to create a full-category, one-stop clothing sales platform-Hongdou Mall.
after a 1-day construction period, on may 18th, the red bean mall was officially put into test. The website adopts B2C mall mode. At the initial stage of its launch, it has integrated 16 brand suppliers in Hodo Group Co.,Ltd., and its products cover many categories, such as red bean men's wear, Yidifi women's wear, home and home textiles, with a total of more than 2,5 SKUs. Red bean mall attracted many consumers from the beginning with its rich styles and preferential prices, and its sales exceeded 1 thousand yuan on the day of trial operation.
carry your dreams and let go of your hopes! As a traditional clothing brand with the most complete product series and the largest sales volume in China, Hongdou Mall will show its consumers the most comprehensive brands and clothing products, and provide consumers with a one-stop shopping experience with rich products and humanized services, so that consumers can conveniently buy the products of Hongdou without leaving home, and truly feel the rich emotional culture of Hongdou!
in p>212, Hodo Group Co.,Ltd. plans to sell 4 million e-commerce, and the total sales in the next three years will reach 2 billion. The establishment of Hongdou Mall will play an important role in Hodo Group Co.,Ltd.'s e-commerce strategy, and it will also become a model for transforming traditional brands into e-commerce.