Asian part 1. Japan: (1) Japanese people usually give each other business cards when they meet (2). It is popular to give gifts, especially packaged food, and the packaging is exquisite. (3) Japanese people don’t use even numbers, they like 3, 5, 7... 2. Thailand: (1). Thai people have many taboos, such as not touching their heads and not raising the soles of their feet towards others. , if you kick the door with your feet, you will be despised by the locals, and you cannot step on the threshold of the house, because gods live under the threshold. (2) Thai people like red, yellow, and brown is taboo. Advertising, packaging, trademarks, and clothing all use bright colors, and it is customary to use colors to represent different dates. (3) Thai people do not shake hands when meeting, but do a Namaste salute with both hands. 3. Indonesia: (1) Indonesians don’t like others to ask their name. (2) Renew deep friendships, talk about old friendships, and like businessmen and clients to visit your home. (3) The Indonesian business community welcomes gifts, so you can prepare some small gifts when visiting. (4) Never touch a child’s head in an Indonesian home. You can shake hands or nod when meeting Indonesians. When entering a mosque or a carpeted home, you must wear slippers. (5) Indonesian businessmen are slow to make decisions, and business negotiations generally take a long time. 4. Philippines: (1) When dealing with them, you should not be expressionless or silent, but treat them warmly. Filipinos have a strong sense of family and like others to talk about their family. (2) Life is Westernized, and both men and women like beer. (3) When visiting the business community or government offices locally, it is advisable to wear conservative suits and make an appointment in advance. English is used in business and schools. 5. India: (1) India is a country where Eastern and Western cultures of etiquette coexist. In most places, it is common for men to shake hands when they meet or part ways. Men should not shake hands with Indian women, but should put their hands together and bow lightly. (2) Indians like the numbers 3, 7, and 9. Love bright colors. Love drinking black tea. (3) When eating, use your right hand to receive and pass food, not your left hand. You also use your right hand to grab food. In India, the left hand is not used except when going to the bathroom. (4) Indians do not eat beef, but they are allowed to drink milk. 6 West Asia: (1) West Asia is the birthplace of Islam, Christianity, and Judaism. When people meet, they generally like to shake hands, hug each other, and kiss each other on the face. When they met for the first time, both parties reached out to hold each other's hands, then placed their right hands on top of their left chest and leaned forward slightly. (2) Arabs like black, white and green. (3) Whether they are at a party or a business meeting, punctuality is very important. (4) Always use your right hand when passing or receiving things. (5) They prohibit pork and aquatic fritillary foods. (6) Do not invite them to eat or drink tea during fasting. During Ramadan, work efficiency in Arab countries is low, and business activities can be conducted at night. (7) Islam strictly prohibits idol worship, so dolls and other similar objects are also prohibited from being used as decorations at home, so dolls cannot be given as gifts to them in these countries. European part 7. Sweden, Norway, and Denmark: People from the three countries have a strong sense of time and are very punctual when attending business events or appointments. There is a popular saying when doing business in Northern Europe: Norwegians think first, then Swedes create, and then Danes Responsible for sales promotion. The Norwegians focus on theory, are good at figuring out systems, and are creative, the Swedes are good at application and are good at industrialization, and the Danes are superior in business. Swedes are rigorous in doing business and usually do not need third-party introductions or recommendations. They will actively recommend themselves. However, only through face-to-face and detailed discussions can large-scale business be completed. Norwegians are introverted, but still relatively hospitable, and prefer red and brown colors. They are extremely gifted in language and use a high-first-then-low strategy in negotiations. Danes pay attention to etiquette and dress, are generally not xenophobic, have no racial discrimination or ethnic conflicts, are optimistic by nature, and are good at making foreign friends. Danes like to use flowers as gifts, and use three or four carnations to express their gratitude. White flowers are considered taboo except for funerals and wedding ceremonies. Send yellow flowers to guests. All three countries believe in Christianity. 8. Britain: British people are polite and talkative, but they are more cautious with first-time friends. They have a strong sense of time, and all visits or business discussions must be agreed in advance. When conversing, avoid using royal affairs as material for laughter. Don't call each other British, call them British. The British taboo against the number thirteen, and avoid using human portraits. Goats and elephants are often used as trademark images.

9. France: French people are cheerful and enthusiastic. They like music, dance and have high artistic accomplishment. The French have a strong sense of hierarchy and strict divisions, which affects the interactions between people of different classes. It is best to give gifts to the French with unique Chinese handicrafts. Wine is treated as a common drink, and French people love to eat Chinese food. The French drink raw water, never boiled water. France is also the country that eats the most snails and cheese in the world. The French taboo13. The French love blue and avoid using black and green. The rooster is the national bird of France. Businessmen mainly send flowers before visiting each other and attending banquets. Chrysanthemums are not allowed. Carnations are also considered to be unlucky flowers. It is also taboo to use walnut flowers as trademark patterns. They are conservative and formal in their business activities. French businessmen have a horizontal negotiation style, that is, they like to reach an agreement on the main transaction conditions first, and then negotiate the specific terms of the contract. 10. Germany: Germany is known as a germaphobe. Treat others with courtesy, seriousness and restraint, honesty and reliability. Flowers are the best gift for the hostess. They must be in odd numbers, 5 or 7 is enough, but red roses are not allowed. If you give wine, don’t give wine. When giving gifts, we should not only pay attention to the value of the gift, but also pay attention to the gift packaging. Taboo 13, especially Friday, the 13th. Like 3 and 7. It is not advisable to date a German before 10 a.m. or after 4 p.m. Germans love sports and sports. Germans attach great importance to dignity and form. Half of them wear three-piece suits when doing business. They are fully prepared when negotiating. They generally do not make major concessions and lack flexibility. They do not play tricks when doing business. They value credibility and practical results. Simply put, he doesn’t like small talk and is picky about products. He may try to sell before making a sale.