1. What is a trademark? A trademark is used by producers and operators of goods on the goods they produce, manufacture, process, select or distribute, or by service providers on the services they provide. , a sign with distinctive characteristics that is used to distinguish the source of goods or services and consists of text, graphics, letters, numbers, three-dimensional signs, sounds, color combinations, or a combination of the above elements, and is a product of the modern economy. In the commercial field, trademarks include words, graphics, letters, numbers, three-dimensional logos and color combinations, as well as combinations of the above elements, which can be applied for registration as trademarks. Trademarks approved and registered by the state are "registered trademarks" and are protected by law. Trademarks protect trademark registrants by ensuring that they have the exclusive right to identify goods or services, or to license others to use them for remuneration. Certification trademark: controlled by an organization with the ability to detect and supervise certain goods or services, and used by people other than it on goods or services to certify the origin, raw materials, manufacturing methods, quality, and accuracy of the goods or services or other trademarks of specific qualities. For example, the "green food" mark, etc. 2. The difference between trademarks and certification marks: 1. Certification marks indicate that goods or services have a certain quality, while ordinary trademarks indicate that goods or services come from a certain operator. 2. The registrant of a certification trademark must be an organization established in accordance with the law, possessing legal personality, and capable of testing and supervising the specific quality of goods and services. Applicants for registration of ordinary trademarks only need to be operators registered in accordance with the law. 3. When applying for registration of certification marks, management rules must be submitted in accordance with the "Registration and Management Measures for Collective Trademarks and Certification Marks". For ordinary trademarks, applications only need to be submitted in accordance with the provisions of the "Trademark Law" and "Trademark Law Implementation Regulations". 4. The registrant of a certification mark cannot use the certification mark on the goods or services he or she operates. A general trademark must use its own registered trademark on the goods or services it operates. 5. Certification trademarks that are allowed to be used by others must go through the procedures in accordance with the "Registration and Management Measures for Collective Trademarks and Certification Trademarks" and be issued a "Permit of Use". Ordinary trademarks that are allowed to be used by others must sign a licensing contract. 6. Both certification trademarks and ordinary trademarks can be transferred. However, the transferee of a certification mark must be an organization established in accordance with the law, with legal personality and the ability to detect and supervise. The transferees of ordinary trademarks include individual industrial and commercial households and partners registered in accordance with the law. 7. The Trademark Office shall not approve the registration of identical or similar trademarks within two years of the expiration of a certification trademark. For ordinary trademarks, it only takes one year for the Trademark Office to approve the registration of identical or similar trademarks. 3. What are certification marks? There are two types of certification marks: One is the origin certification mark, which proves that the goods or services themselves come from a certain place of origin. It is a geographical indication. The name of the place of origin can also be used as a certification mark under certain circumstances. Registration; the other type is quality certification trademark, which is a mark that proves that goods or services have a certain specific quality. Certification trademarks are used to guarantee the specific quality of the goods used, which is helpful for companies to promote goods to the market, and also helps consumers choose goods and ensure the quality of goods. Registered certification trademarks can protect my country’s famous and high-quality local products. Our country has a vast territory, rich resources, diverse natural climate, and many specialties with origin significance. Agricultural and sideline products and handicrafts are important resources and traditional export commodities of our country. If the product names are misused and lose their original quality characteristics, the characteristics of some products may be completely weakened and our country's valuable wealth will be lost. Trademarks are registered and managed by organizations with monitoring capabilities and placed under legal protection, so that operators and producers can produce goods and provide services in accordance with prescribed conditions, ensure the specific quality of goods and services, and enable registrants and registrants of certification trademarks to Users have rules to follow and use them in accordance with the law. This is a need for legal system construction and an indispensable part of the construction and development of a market economy. Article 3 of the Trademark Law: Trademarks approved and registered by the Trademark Office are registered trademarks, including commodity trademarks, service marks, collective trademarks, and certification marks; the trademark registrant enjoys the exclusive right to use the trademark and is protected by law. The term "collective trademark" as mentioned in this Law refers to a mark registered in the name of a group, association or other organization for use by members of the organization in commercial activities to indicate the user's membership in the organization.

The term "certification trademark" as used in this Law means that it is controlled by an organization with the ability to supervise certain goods or services and is used by units or individuals other than the organization to certify the origin of the goods or services. , raw materials, manufacturing methods, quality or other signs of specific quality. Special matters concerning the registration and management of collective trademarks and certification marks shall be stipulated by the industrial and commercial administration department of the State Council. What are certification marks? There are two types of certification marks: origin certification marks and quality certification marks.