Malicious trademark registration not only makes it more difficult for other operators to successfully apply for trademark registration, but also makes them harassed by complaints from malicious cybersquatters. It has seriously disrupted the market economic order and trademark management, destroyed the fair and orderly business environment, and caused a bad social impact. In view of the phenomenon of malicious registration of trademarks, the state has promulgated policies and regulations to regulate malicious application, hoarding and registration.

Do a good job in enterprise trademark registration. At present, enterprises have long-term cooperation, and it is more economical to choose professional trademark firms as trademark consultants. Do a good job in preserving the evidence of enterprise trademark use. This evidence can be used as the basis for trademark review and objection in the future. At the beginning of the establishment of an enterprise, the name and trademark can be synchronized, effectively preventing the trademark from being registered by others; If the enterprise is on the right track, the enterprise name can be changed to the existing trademark name when necessary. Occupy a lot of trademarks. The trademark of each commodity occupies every seat and is granted the exclusive right to use the trademark of all commodities. Defensive occupation, when registering a trademark, put the trademark and other patterns and characters with the same pronunciation to prevent other enterprises from borrowing it.

The identification of trademark cybersquatting should consider both subjective and objective factors. The parties involved in trademark registration are subjectively malicious, that is, they first apply to the Trademark Office for registration and know or should know in advance that others created and used the trademark. Generally speaking, if a trademark registrant and the trademark owner have bought or sold trademark goods or other trademark-related commercial transactions, they can be subjectively regarded as knowing. If the brand of the real-name trademark holder is of great significance, and/or the industry has a certain popularity in related fields, if the real-name trademark holder and the real-name trademark registrant are in the same or adjacent fields, and/or for the industry operators, in this case, it can be presumed that the trademark registrant is subjectively? Should know? .

According to the provisions of the Trademark Law, if a trademark registered in bad faith is not registered within the initial approval and announcement period, the enterprise may raise an objection; If the trademark registration has been completed, the enterprise may apply to the administrative department for declaring the trademark invalid. Trademark registration must be on the legal track! With the stricter trademark review, the governance system for regulating malicious cybersquatting is also improving. It is believed that this law will effectively curb the speculation of trademark cybersquatting and put an end to the growing trend of malicious cybersquatting.