Cooper tires, also known as Cooper tires, are also an American tire brand with a long history.

Cooper's history

Cooper Tire was established relatively early, as early as 1920. As an old brand with a history of nearly a hundred years, as long as it has not been eliminated, its scale will always be the same. It's not too small, and obviously the same goes for Cooper tires. At present, Cooper Tire has become the second largest automobile tire manufacturer in the United States after Goodyear, and the eighth largest automobile tire manufacturer in the world. These many titles are enough to verify Cooper's strength.

Cooper in China

Cooper did not enter China very early, so its reputation in China is far less famous than Goodyear, Michelin and other tires, so people who know it are not Relatively less. Cooper entered China in 2006. It is currently headquartered in Shanghai and has factories in Taiwan and Kunshan. Now Cooper has more than 6,000 employees in China, and its sales outlets and stores are spread all over the country. In China The development momentum is still relatively good.

Cooper products

Cooper has many products, including ordinary passenger vehicles, SUV models, light and medium truck tires, motorcycles, racing cars, etc. involved. Cooper also has dedicated R&D centers around the world, so it has a wide variety of tires with good quality. They are mainly durable, wear-resistant and silent, and have a good reputation.

Cooper Disadvantages

Although the quality of Cooper is not bad, its shortcomings are also obvious, that is, the price is too high. Cooper tires rarely have more than 200 tires, and even 300 tires are not available. There are many but rare, and most of them cost 500-700 a piece. This price is obviously quite high and does not match its reputation in China, so the sales volume is not good.

Compared with Cooper's inflated prices, its old rival Goodyear is obviously much more kind. It has tires ranging from 200-700, a wide price range, a full range of varieties, and its reputation. It's relatively large. No wonder Goodyear's sales are much higher than Cooper's. It can be seen that price still determines sales.

Summary: Cooper is famous for its quality and complete range of products. The reason why its sales in China are not very good is not only due to insufficient publicity, but also related to its high price. If the price was lower, I believe it Cooper will be more popular in China.