Here’s some information~

Tofu shops should be quite inconspicuous or even insignificant in everyone’s mind! Although soy milk has caused a big health whirlwind in Japan in recent years, there are also many Japanese dramas that use tofu shops as the background of their homes. You can even see some traditional tofu shops that follow ancient methods in "Cooking East and West Army". Tofu is very important to Although it is a common food for Chinese people in daily life, it has a very traditional and simple feeling. However, in March 2005, a "male tofu shop" appeared in Japan that broke the tradition with its alternative and creativity.

In addition to the very interesting name and website of this tofu shop, even the naming and packaging of all tofu products are unique and creative. "JOHNNY, the tofu shop that blows the wind" (original Japanese name: "风にBLOWING TOFUYA のジョニー"), the spring and summer-limited "Quarrel Supreme Cold Tofu Boy" (The Noisy Premium Cold Tofu Boy), which is made into rice spoons, and the autumn and winter limited "Quarrel "Supreme Yutofu Boy" (Noisy Premium Yutofu Yaro), male-TOMOTSU, green soybean tofu "OJOE" (お嬢), etc. There are also other peripheral soy products that are sold in general tofu shops, such as soy milk rock n roll (soy milk ロケンロー), thick fried tofu captain (hou Yang げ banchang), tofu ball captain (がんも banchang) and so on. Everything is on sale, including yuzu vinegar and natto for dipping tofu.

With a creative store name and a creative product name, you may think that this tofu shop only sells creativity, and the taste will not be much better! But if this is the case, it is unlikely that the craze will continue until this year. The tofu at "Ozen Tofu Shop" is made with Hokkaido soybeans that are four times the price of the general price. People who have eaten it say they have never tasted tofu with such a rich flavor. The product name and the actual tofu will subvert your concept again. For example, when you hear "male tofu", you may think that it is a manly and firm tofu, right? But in fact, it tastes like Kapoen tofu but is softer than Kapoen tofu. Moreover, the packaging is specially designed with a water barrier on the bottom of the tofu box so that the tofu and the water that seeps out can be truly separated. It can be said that in addition to the The creativity is attentive and the packaging is also very attentive. The store's popular product "JOHNNY's Tofu Shop" is very watery and almost melts in your mouth. It tastes lighter but has the natural sweetness of soybeans. Many people just drizzle it with black honey. It is eaten directly as a dessert, and its special shape and preparation method have also caused heated discussions and speculation on the Internet. In addition to the delicious tofu, other soy products such as soy milk and tofu balls have also received high praise. Although the price is a bit more expensive than ordinary tofu, many people still say they will eat it again after eating it. At present, "Ozen Tofu Shop" can sell up to 70,000 boxes of tofu a day across Japan.

This type of tofu shop has also attracted the Japanese tofu manufacturer BANDAI’s uniqueness. It plans to turn eight of its tofu products into gashapon toys in May this year, spreading the craze of tofu shops again. onto the toys. In addition to the cooperation with toy manufacturers, "Ozenmae Tofu Shop" has also branched out from the website to mobile phones, integrating four unique songs from the website "JOHNNY United" (original Japanese name: ジャにー合), "Tofu Shop" "Rock and Roll" (original Japanese name: Tofu House No. のロケンロ) and so on have been turned into downloadable ringtones and songs. In addition, the trademark pattern of "Ozen Tofu Shop" has also been made into a standby pattern and Flash game, and is even available on the website. JOHNNY's shout turned into the sound of an incoming call.

It’s really eye-opening that a traditional, simple tofu shop can be turned into such an interesting, fun and delicious place. In addition to admiring the Japanese’s superb packaging skills, We also have to admire their unique creativity. Nowadays, in addition to browsing the Internet, you can also purchase the products of the store directly at Futakotamagawa Takashimaya. In addition, I heard that some supermarkets and some 7-11s in Japan have also introduced it. If you are interested, you may want to check it out when you go to Japan!

Nomezen Tofu Shop Website

http://otokomae.jp/index_ja.html

(Quoted from "Japanese Taiwan Research Institute".

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In the spirit of leisure, XQer came to the conclusion based on "male front tofu":

"male front = Popular tofu"

So, "male front" is a metaphor that some idols are like tofu and love to eat it with rice>.<.

Nowadays, male front still means handsome man, and it is still used a lot in variety shows^^