In the Douyin live broadcast room called "Vitality 28 Clothing Cleaning Flagship Store".

There is no gorgeous background board, noisy "123 link", and no handsome and beautiful anchors. There are only a few middle-aged and elderly people who are at a loss to introduce Vitality 28 products to the camera. There is a lot of busy people behind it. Production lines and nimble workers.

The elderly anchor team is the middle and senior management of the company. They were temporarily transferred to help. Unexpectedly, the live broadcast room became popular overnight. Without skilled speaking skills, he relied entirely on sincerity to bring goods. The popularity of the live broadcast room skyrocketed, with 100,000 people online. Currently, the Douyin account of "Vitality 28 Clothes Cleaning Flagship Store" has grown to more than 3 million followers. There are constant orders in the live broadcast room. However, the uncles' live broadcast was blocked many times because they did not understand the rules. Netizens were so anxious that they came up with suggestions. Even domestic brands such as Lotus MSG and Bee Flower came to help.

Brand Introduction

Power28 is a digital trademark founded in 1982 and is affiliated to Jingzhou Power28 Chemical Co., Ltd. As one of the first Hubei famous brands to emerge during the reform and opening up, "Vigor 28" carries too many memories of Hubei people: it was the first to launch super-concentrated foam-free laundry detergent in 1982, ushering in a new era for China's laundry industry; it has been awarded the "National "The most popular consumer product" and won the gold medal at the International Expo for five consecutive years.

Huohuo 28 is the first company to advertise laundry detergent on CCTV, the first mainland daily chemical company to put advertising into Hong Kong, the first company to sponsor the CCTV Spring Festival Gala, the first national One of the top 500 daily chemical companies; it once accounted for more than 60% of the national washing market share and is a well-deserved industry leader.

The above content refers to Baidu Encyclopedia - Vitality 28