Fuji Polaroid does not use English. According to relevant public information inquiries, most of the product names and advertising slogans of Fujifilm instant cameras are in Japanese. The full name of Fujifilm instantaneous camera is an instant imaging camera produced by Fujifilm Co., Ltd. Only the brand name Instax is an English word. Fuji Film Company is a Japanese company headquartered in Tokyo, Japan, mainly targeting the Japanese market and the Asian market.