I think if black toothpaste really decides to change its name, it should be changed to bright white toothpaste directly. In short, the word black can be avoided. In fact, the name of black toothpaste has been called for decades, and it was suddenly exposed to racial discrimination, which is really a bit overkill. The word black, like white, is a neutral word, which is just a generalization and does not contain any discriminatory meaning. And in our impression, black people's teeth are very white, which is also a subconscious promotion of this toothpaste. However, we will change the name now, although we will continue to buy.

If the name of black toothpaste needs to be renamed, do all brands involving the word black need to be renamed? But this problem still needs to be traced back to the source. In terms of details, in fact, the trademark control of black toothpaste is still in the hands of white people, and it cannot be regarded as a real domestic product. This time, Colgate offered to change its name instead of being forced to change it.

As a trademark with a long history, black toothpaste decided to change its name at this juncture, as if someone was trying to please people of certain races, because only whites thought the name involved discrimination, and no one of the yellow people was surprised. However, Colgate decided to change its name, and it seems to have another flavor after careful consideration. Generally speaking, black toothpaste can be changed to any name, even if it is changed to mint toothpaste, I can accept it, just saying that there is no need to stand up and rub the heat in this turmoil.

It is said that the sales of black toothpaste in China, the Philippines and other countries have been quite high, but it is often criticized and complained by some people because the image of black toothpaste is black and involves racism. But the logo of this brand doesn't seem to discriminate. Doesn't the black man in the hat look affable when he smiles? In short, this name change storm is really puzzling.