the full name of lb makeup is LadyBird, a Japanese open-shelf makeup brand.

LB is the abbreviation of English LadyBird, which was launched by Japan Aikai Cosmetics Co., Ltd. in March 213. Since its listing, it has been sold in more than 27 stores in Japan, and the average monthly sales of each store has reached 2, yen (about 12,2 yuan).

LB's target consumer groups are mainly women aged 2-3, with the price range of 9-15 yuan, and it is positioned as a mass make-up product with high quality, strong functionality and affordable price. While selling cosmetics in Japan, LB helps consumers to improve their makeup level by providing videos and on-site teaching to learn from makeup artist.

Extended information:

LB is the abbreviation of LADYBIRD, which literally translates as "Ladybug"; A symbol of luck from Europe: ladybug. In Europe, there has been a saying since ancient times that if the "ladybug" stays in the body, it indicates that happiness is coming, and LB has integrated this beautiful wish into MAKE UP YOUR STYLE.

LB came to Watson's offline stores all over the country, and got in touch with more consumers, bringing more cosmetics products to consumers, covering all fields of cosmetics. Among them, Watsons has more than 1, stores and 3 million members in more than 2 cities in China, making it the largest retail chain store of health care and beauty products in China.

Baidu encyclopedia -lb (make-up brand)