Because in 1954, Tong Ren Tang implemented a public-private partnership.
It is reported that during the public-private partnership process, state-owned capital invested 2.5 billion (equivalent to 250,000 after the currency reform in 1955), while Tong Ren Tang’s private capital approved figure was 12.3 billion, and state-owned capital should be a minority shareholder. , according to the current company law, the Le family is still the actual controller of the company.
As China’s first well-known trademark, Tongrentang has unique brand advantages. It has participated in the registration of the Madrid Agreement and the Paris Convention countries and is protected by international organizations. It has been registered in more than 50 countries and regions around the world and is the first mainland trademark registered in Taiwan.
Extended information:
From ancient times to the present, there are roughly two reasons for the formation of Tong Ren Tang’s cultural quality concept: one is the self-discipline consciousness of Tong Ren Tang people. Tongrentang people of all generations have adhered to the medicinal ethics of honesty and dedication, and put forward the creed of "No one can see the repair, but God knows the intention." The pharmaceutical process strictly follows the formula, selects authentic medicinal materials, and never cuts corners or shoddy quality.
The other is the external pressure on Tong Ren Tang. This external pressure is the pressure of the imperial power. Because it is medicine for the imperial palace, it must not be sloppy. A little carelessness may lead to death.
Throughout the generations, Tongrentang people have adhered to the four major pharmaceutical characteristics of "unique formula, superior material selection, exquisite craftsmanship, and remarkable curative effect" and have produced many Chinese patent medicines with remarkable curative effects.
In 1989, the State Administration for Industry and Commerce awarded Tongrentang the title of "China's Well-known Trademark" for the first time in the country, making Tongrentang the only company in the country's traditional Chinese medicine industry to obtain the title of "China's Well-known Trademark" so far. Tongrentang not only has the "Top Ten Aces", but also formed a product series represented by the "Top Ten Famous Medicines", thus winning widespread praise and favor from people at home and abroad.
Baidu Encyclopedia-Tongrentang