Shenzhen City, Guangdong Province
Xicha is headquartered in Shenzhen. In 212, Hei Tea originated from an alley named Jiangbianli in Jiangmen, Guangdong Province, formerly known as ROYALTEA. Since it was unable to register its trademark, it was fully upgraded to a registered brand "Hei Tea" in 215. On April 18th, 219, he won the 8th "Seven Stars Award for Food Health in China".
on July 14th, 22, following the launch of bottled fruit juice products, Xicha brand Xixiaocha launched bottled soda drinks. The sales channels of this product will be sold in other external channels in addition to offline stores and online department stores. ?
On March 31st, 22, Xicha released a brand-new sub-brand "Xixiao Tea Beverage Factory" on the official Weibo and WeChat, and its first store landed in Shenzhen Huaqiang North.
on March 23, 22, Xicha will soon complete a new round of financing: it will be jointly invested by Gaoyan Capital and Coatue, and its post-investment valuation may exceed 16 billion yuan.
On October 16th, 219, the first store of Xicha Xiaoshan officially opened in Yinlong Department Store.
In July p>219, Xicha completed a round of financing led by Tencent and Sequoia Capital, with a post-investment valuation of 9 billion yuan. ?