Rabbits were originally regarded as the "playboy" of the animal world because of their exuberant fertility, which coincided with the name of the magazine. Secondly, a cute little animal that seems to have no ability to fight back can alleviate everyone's bad feelings about an exposed adult magazine;
This little animal is less likely to arouse the jealousy of male readers. They don't have to compete with a rabbit for women's favor.
It took only half an hour for art director Art Paul to design this logo. Hefner thinks that adding a bow tie can make it more perfect. "Rabbits represent exuberant sexual desire, and bow ties symbolize wealth and status."
Extended information:
Playboy, a world-famous brand founded in Illinois, USA in p>1953, emphasizes the combination of modern fashion and traditional classics. It is full of gentleman's leisure flavor, pleasing to the eye and popular all over the world.
"Playboy" clothing series brand was launched by Hugh Hefner, the founder of American Playboy Enterprise International Co., Ltd..
American "Playboy" brand has gradually moved towards the people-friendly route from the high-end brand at the beginning of its birth in 1953. From celebrities, politicians to ordinary consumers, everyone has a "Playboy" in their hearts, and it has become one of the most popular brands in the world.