Is there a future for credit card sales? _ Credit card sales work
Is there a future for credit card sales? As a marketer who has been engaged in credit card marketing in Guangfa Bank for more than one year, I always think that all marketing products should have: sensitive reaction ability, knowing how to guess the psychological changes of customers, understanding and interpreting products, language expression ability and good psychological quality. After a year and a half of hard work and struggle, there are joys, sorrows, laughter, tears, successes and failures in this year's marketing work. However, in a very short time, I deeply realized that no matter what I do, I should have full confidence in myself. In addition to having enough confidence and experience in yourself, it is more important to have your own mentality. I am a marketer and have just been promoted to the head of a small team. I feel honored to have just been promoted, but invisible pressure is coming at me, but appropriate pressure can give me motivation. I also want to share it with you here. I believe many colleagues who work in the company also have unique opinions. Learn from others, apply what you have learned, and open up a world for yourself! Let's start with the experience of credit card sales. Credit card marketing is a technical activity. For banks, credit card sales need a good plan. For a salesman, credit card sales skills are the key to success. Investing in credit cards will bring you more knowledge about credit card marketing cases. Lesson 1: Have confidence in yourself. When I first started my marketing work, I hesitated when I wanted to visit my customers, and I was afraid to enter the door. I finally got up the courage to enter the door, but I was too nervous to know what to say. At the beginning of introducing the product, the customer sent it away in a few words. Repeated visits failed, and I began to make excuses and complain for myself. But I never realized that while making excuses for myself, I had become quite negative. Negative emotions have a great influence on my work. Later, the leader knew about it and talked to me a lot. He told me that a qualified salesman should have full confidence first. Only when he has full confidence in himself can he eliminate the fear of facing customers, give himself clear ideas and introduce products to customers through fluent language. These words are deeply engraved in my mind. Whenever I feel depressed, I secretly cheer myself up. I firmly believe that as long as you have confidence in yourself and your products, you have already achieved half the success. Lesson 2: Set yourself a goal that can be achieved at different times. Everyone should arrange their daily work reasonably, with a plan and a purpose. In order to avoid a blind positive, it can also be said that there is no direction. This kind of situation often gets twice the result with half the effort, not worth the loss. Now, as a new marketing team leader, I have to lead the team members besides myself. Since you have led a small team, you must have a careful work plan, reasonable time arrangement, adequate personnel deployment, good team spirit and so on. Set a goal for yourself and your team members! Experience 3: to gain the trust of customers immediately, make friends with customers when marketing products, and let customers have a good impression and trust on themselves. What you say when you meet a customer for the first time is very important, and a good opening speech is often half the battle. Of course, gaining customers' goodwill and trust in an instant is not only reflected in the first meeting, but customers may be cold to marketers for a long time in the conversation, but some changes in details may win customers' hearts. Lesson 4: Learn new knowledge in marketing failure.