Summary of the bank's publicity activities (12 selected articles)

After an interesting activity, I believe everyone has gained something, so it is necessary to write a summary of the activity. Let's refer to how the activity summary is written. The following is a summary of the bank's publicity activities collected for everyone's reference, hoping to help friends in need.

summary of bank's publicity activities 1

On June 15th, Xinning County launched a publicity campaign on "6.14" credit information into rural areas in Shuixi Village and Huangbei Village of Langshan Town. He Xiaoping, deputy governor of Shaoyang Central Sub-branch, Li Aiming, deputy county magistrate, and Hong Fengming, a government researcher, attended the event. More than 1 people including presidents, business department heads and employees of eight financial institutions in the county, village committees and villagers attended the event.

Shaoyang Zhongzhi and Xinning Sub-branch of the People's Bank of China in Shuixi Village, Langshan Town combine the knowledge of credit reporting into rural areas and financial precision poverty alleviation, publicize the knowledge of credit reporting and financial poverty alleviation policy support for farmers, and introduce loan interest rate reduction and convenience card service measures to make the incentive mechanism deeply rooted in farmers' hearts.

At the ceremony, Li Aiming pointed out: Shuixi Village should cherish the rare honor of "credit village" and make good use of various preferential policies such as supporting agriculture with credit from "credit village" to further strengthen the confidence and determination to develop industries to get rid of poverty and become rich; It is necessary to intensify propaganda, create a positive atmosphere for creation, publicize advanced models, establish a good image of "credit villages" and promote the creation of more "credit villages"; All levels and departments, especially financial institutions, should seize the opportunity, conscientiously implement the rural financial policy, adhere to the purpose of serving agriculture, countryside and farmers, strive for survival in development and improvement in innovation, and provide strong financial support for the rural economic and social development of the county while constantly developing and growing.

at the credit information publicity activity and the unveiling ceremony of the integrity culture education base held in Huangbei Village, Langshan Town, the list of credit farmers in the honor list of financial integrity in Huangbei Village was announced on the spot, and the publicity column of Huangbei Integrity Culture Education Base in Xinning County created in Huangbei Credit Village was published.

The representative of credit farmers made a typical speech. The establishment of the credit village helped him to embark on the road of starting a business and getting rich. He said that he would be a good villager who stresses honesty and keeps promises and is willing to build the most beautiful credit base.

Up to now, during the "6.14" credit information publicity campaign in Xinning County, more than 3, publicity materials have been distributed at the outlets of financial institutions within its jurisdiction, and the slogan of honesty has been displayed on electronic screens for more than 1, times. The original WeChat works in the Honesty Culture Education Base have attracted more than 5, visitors, with a total of more than 3, votes. Summary of bank publicity activities 2

In order to further improve consumers' self-protection awareness and risk awareness, better safeguard the financial literacy and legitimate rights and interests of financial consumers, especially those with low net worth, and build a harmonious financial consumption environment, Fuzhou Branch of Postal Savings Bank recently organized institutions at all levels under its jurisdiction to carry out publicity activities of "popularizing financial knowledge and keeping money bags" according to the unified arrangement of the People's Bank of China.

The bank broadcasts propaganda slogans such as "Popularize financial knowledge and keep your purse" 24 hours through the LED electronic display screen; Design and print leaflets and handbooks, and put up propaganda cartoons, exhibition stands or exhibition boards on RMB knowledge, financial IC cards, and combating illegal fund-raising. And carry out targeted publicity on the counter of outlets, use the financial salon and lobby micro salon to publicize and explain customers one-on-one, and actively introduce RMB knowledge, deposit and loan knowledge, credit information knowledge, payment and settlement knowledge and common sense of safe use of bank cards to customers, so as to answer questions and popularize financial knowledge.

in order to enrich the forms of publicity and realize benign interaction, the bank first went deep into the homes of farmers in the fields to publicize the dangers of telecom fraud and illegal fund-raising, and narrowed the distance with customers through the knowledge of formal financial channels; Second, combined with the focus of this publicity, by selecting rural fairs, streets and communities with high population density and large population flow, we will set up publicity points to publicize directly to the public, expand the coverage of publicity, enhance the publicity effect and realize face-to-face interaction; Third, strengthen teenagers' correct financial knowledge, and protect their "money bags" by going to school to publicize the knowledge of preventing telecom fraud, protecting personal financial information and keeping away from bad peer-to-peer lending.

through various forms, levels and channels of publicity and education, the bank has fully played the positive role of "educating the public, preventing risks and establishing an image" in publicity and education, actively practiced the social responsibility and obligation of popularizing financial knowledge, further improved the self-protection awareness and fraud prevention ability of citizens, especially low-net-worth groups, and played an active role in creating an honest, safe, healthy and harmonious social and financial environment. Summary of bank publicity activities 3

In order to improve the public's financial literacy and awareness of risk prevention, and effectively protect the rights and interests of financial consumers, according to the requirements and deployment of the head office, Suining Branch of Jiangyin Rural Commercial Bank recently organized and launched the activities of "Popularizing financial knowledge, guarding money bags" and "Publicity Month for Preventing illegal fund-raising", which achieved remarkable results.

The theme of this publicity campaign involves preventing illegal fund-raising, telecom fraud, identifying false advertisements, and prohibiting gambling and preventing gambling. The publicity methods are mainly online and offline. The offline publicity mainly takes the business outlets as the propaganda position, and explains the management requirements of the People's Bank of China on personal accounts and the forms of new crimes for the past people and customers waiting for business in the hall through posting posters, distributing leaflets and publicity in the hall. Especially for the elderly and process workers, it has raised the anti-fraud awareness of the broad masses, won unanimous praise from everyone, strengthened contact with customers, and enhanced the friendliness with customers; Online publicity is mainly through the mobile banking interface, website, LED screen scrolling publicity slogans, etc. Suining Sub-branch is also trying to use the "Tik Tok" platform for online financial publicity.

In this publicity activity, Suining Sub-branch attaches great importance to the "non-contact" publicity. Every employee of Suining Sub-branch forwards the publicity link through the WeChat circle of friends, so that customers in the circle of friends can see the publicity content, understand the relevant financial knowledge, and put some financial knowledge into the hands of some specific customers to enhance their financial awareness. Every account manager went to the corporate clients for door-to-door publicity, explaining various common means of financial fraud, reminding corporate accountants to guard against financial fraud, and to achieve the "three noes" principle of not trusting, not disclosing and not transferring money, which was highly praised by corporate clients.

This time, Suining Sub-branch also strengthened business training, so that every employee can be familiar with all kinds of financial fraud tricks and techniques, and at the same time strengthened professional ethics education, requiring that every banking business handled can be reminded in good faith, so as to improve citizens' ability to prevent fraud and refuse fraud.

through this publicity campaign, the general public and consumers have been made aware of the seriousness and harmfulness of various financial risks, and have further improved their awareness of financial prevention and their ability to prevent fraud, strengthened their self-prevention and built a solid ideological defense line. Summary of bank publicity activities 4

In order to further help financial consumers protect their "money bags" by proper means, enhance the financial knowledge and skills of farmers, migrant workers, teenagers, the elderly and the disabled, identify and guard against risks, curb blind investment impulses and stay away from illegal financial activities, Yongqing Rural Commercial Bank organized a series of publicity activities of "Popularizing financial knowledge and guarding money bags" according to the requirements of the People's Bank of China and the Provincial Association.

the bank takes outlets as its position, relies on going out for publicity, and carries out publicity activities such as playing propaganda words on LED screens, placing exhibition boards, distributing publicity materials, setting up information desks, etc., and at the same time, it carries out publicity and education activities such as entering communities, streets, shopping malls, villages and schools. In view of the main manifestations, common means and identification methods of illegal financial advertisements, illegal fund-raising, telecom fraud, bank card theft and other problems in recent years, we will promote the financial ability and risk responsibility awareness of low-net-worth people, consciously stay away from and resist illegal financial activities, and protect their own "money bags."

The publicity campaign has achieved good results. During the campaign, 2, leaflets were distributed, and the LED screen was scrolled for more than 3 times, reaching more than 15, people. Through publicity activities, the legal awareness of the masses and their ability to resist illegal financial activities have been enhanced, so that the masses can understand that they should "enjoy their own benefits" and "take their own risks", avoid blind investment and impulsive transactions, and improve their sense of responsibility and integrity. Summary of bank publicity activities 5

In order to further broaden the breadth and depth of credit information publicity, improve the credit information service level of the banking industry, and at the same time actively respond to the request of Jinzhong Sub-branch of the People's Bank of China to carry out credit information publicity within the city. Jinzhong Xiyang Sub-branch actively launched a credit information publicity campaign with the theme of "cherishing credit records and enjoying a happy life".

first, the bank attached great importance to this publicity activity and organized it carefully. Deploy business elites to form a credit information publicity group, make publicity materials and formulate publicity plans. It is determined to carry out publicity from three aspects: publicity and education of credit culture, education of farmers' credit knowledge and popularization of social public credit information, and promote publicity activities from two aspects: credit information professional education and credit information popularization education.

second, the bank actively promoted this activity, combined the knowledge of credit investigation with its own business, made use of local materials and presented its views. Business outlets use LED, posters, credit report leaflets and leaflets for all-round publicity. At the same time, credit group songs and credit advertising videos are played in the outlets to attract customers' attention. The staff explained the credit information knowledge to the customers.

Third, the Bank paid attention to the publicity effect and strategies, and adopted different emphases to promote customers of different ages and professions. The bank popularizes credit information knowledge to students' customers, and introduces in detail the credit information knowledge that college students are most concerned about, such as "what is credit information, what is credit report, and how to have a good personal credit report", so as to enhance students' personal integrity and cherish personal credit information. Explain the importance of honest management, the advantages of honest management in enterprise financing and financial services, spread the awareness of honesty, and encourage enterprises to create a culture of honest management. Publicize the importance of timely repayment to personal loan customers and credit card customers for maintaining a good credit record. Customers have benefited a lot, gained a deep understanding of credit information, and the publicity activities have achieved good results. Summary of bank's publicity activities 6

XX Sub-branch has formulated the Activity Plan of Popularizing Financial Knowledge in 2XX according to the Notice of the People's Bank of China on Popularizing Financial Knowledge in 2XX and Keeping Money Bag, and actively carried out the activity of popularizing financial knowledge in 2xx and keeping money bag in combination with specific work practice.

First of all, we carefully deployed and set up an activity group, with the president in charge as the leader, and the heads of outlets and departments as the first responsible persons. According to their actual conditions, we used electronic screens, SMS, WeChat, publicity leaflets, micro salons in the hall, micro lecture halls, etc. to carry out peripheral publicity and make use of outlet resources to promote customers in the store, and report the results of the activities; At the same time, the sub-branch organized the "going out" publicity, and the corporate business department, personal finance department, comprehensive department, business department and beijing east road sub-branch formed a publicity team to go into communities, schools and villages to carry out financial knowledge popularization activities; Finally, we actively responded to the call of relevant departments in jiaozhou city, participated in the same-theme activities organized by the People's Bank of China and the Financial Supervision Administration, enriched the content and form of the activities, expanded the audience and served the local people.

in the activity of keeping the financial purse, we not only strengthen the knowledge popularization of low-net-worth people, standardize our own marketing propaganda behavior, and guide consumers to rationally choose financial products and services, but also organize employees to go into villages and village committees, and cooperate with our special product, Yunongtong, to increase publicity efforts and help revitalize rural finance.

in the promotion of financial knowledge, according to the arrangement of the municipal branch, we focused on personal information protection, prevention of telecommunication network fraud, financial payment security, resistance to illegal fund-raising and financial management knowledge, and carried out targeted publicity of illegal fund-raising, and popularized financial knowledge to the public, especially the elderly group, from the perspectives of definition, types, main means, harm and legal consequences of illegal fund-raising.

the launch of this series of publicity activities has effectively improved the financial safety awareness of the general public and customers, optimized the financial ecological environment, and also improved the good social image of the Bank. Summary of bank publicity activities 7

CITIC Bank Beijing Branch actively responded to the call of the People's Bank of China Management Department to popularize financial knowledge and keep the "money bag" activity, and organized outlets under its jurisdiction to carry out financial knowledge popularization activities, so as to popularize financial knowledge for financial consumers in a targeted manner, improve the public's awareness and ability to identify and prevent financial risks, guide them to rationally choose financial products and services, stay away from illegal financial activities, and further maintain the harmony and stability of the financial market.

During the event, CITIC Bank Beijing Branch took its business outlets as its position, gave full play to the propaganda function of the public education service area in the hall, and opened a "money bag" activity area, where publicity leaflets and handbooks were placed and posters were posted. The slogan "Popularize financial knowledge in 219, keep the" money bag "was scrolled on the LED screen of the outlets, and the propaganda film with the theme of preventing illegal fund-raising, payment safety and telecommunication network fraud was broadcasted on TV. At the same time, each sub-branch appoints a special person as a financial propagandist to actively publicize and explain while providing products and services to customers, especially to introduce key audiences such as the elderly, teenagers and migrant workers patiently and meticulously, and help consumers better understand financial knowledge through professional explanations.

China CITIC Bank Beijing Branch launched its branches throughout its jurisdiction to go deep into surrounding communities, enterprises, campuses and business districts to carry out special education activities, and combined with activities such as "Enterprise Activity Day", "Financial Knowledge Entering the Community" and "Financial Knowledge Entering the Campus", it popularized financial knowledge to the general public through setting up consultation points, booth publicity, special lectures, financial salon and other publicity modes. The theme of the activities covered prevention of illegal fund-raising, personal information protection, payment security and prevention. The activity has achieved good publicity effect, effectively improved the self-protection awareness of financial consumers and their ability to identify and resist risks, guided consumers to correctly use financial knowledge, and protected their "money bags" through proper channels.

during June, China citic bank Beijing branch pushed consumer protection education articles through the official wechat public platform every week, and delivered financial knowledge to more than 75, concerned customers in Beijing, using new media to achieve comprehensive coverage of financial knowledge education and rapid dissemination of information. Popularizing consumers' financial knowledge is a long-term and systematic work. CITIC Bank Beijing Branch will continue to popularize, promote and strengthen public education and publicity activities, continuously improve the public's financial knowledge literacy, effectively protect the legitimate rights and interests of financial consumers, and build harmony and security.