To determine whether the account manager has the ability to build trust with customers, you can ask the account manager whether he knows enough about the functions and benefits of credit cards of the bank and other banks; whether he can help customers solve their first needs; whether there is any ambiguous marketing language to attract customers. Treat them like family; whether they listen carefully to the needs of customers and start from the needs, these four questions.

Account managers need to have a deep understanding of customer needs, expectations and problems in order to provide customers with the most appropriate products and services. This requires good communication and listening skills in order to capture key information during interactions with customers. Account managers are required to develop and execute sales strategies to achieve company sales goals.

Account managers need to ensure that customers receive satisfactory solutions when using the company's products and services. This includes resolving customer issues, providing technical support, and collecting customer feedback to continuously improve products and services.

Account managers need to be responsible for handling contract matters with customers, including signing contracts, implementing contract terms, and resolving contract disputes. Account managers need to work closely with other departments to ensure that the company's products and services meet customer needs. This includes effective communication and collaboration with sales teams, technical teams, support teams, and more.

The difference between account managers and sales managers

1. Account managers are mainly responsible for establishing and maintaining relationships with customers, providing personalized services, helping customers solve problems, and providing support and suggestions. The sales manager is mainly responsible for the management and performance realization of the sales team.

2. The focus of the account manager’s work is to establish relationships with customers and maintain good customer relationships, pay attention to customer needs, and provide personalized solutions to meet customer needs, improve customer satisfaction, and promote customer service. Loyalty. A sales manager's job is focused on achieving sales goals and performance.

3. The goal of the account manager is to establish long-term and stable customer relationships and improve customer satisfaction and loyalty to promote business growth and customer retention. The goal of the sales manager is to achieve sales goals and performance, increase sales and market share, ensure the efficient operation of the sales team, and promote the development of the sales business.