The Honorary History of China Merchants Bank's Credit Card
Ranked first in China Customer Recommendation Index for five consecutive years.
Since 20 17, China Merchants Bank's credit card has won the first place in China Customer Recommendation Index of C-NPS for five consecutive years. This index is published by brand rating authority Chnbrand, and it is the first customer recommendation evaluation system in China. UFIDA Pang ranked first in this indicator for five consecutive years, which reflected the support and recognition of China Merchants Bank's credit card products, services and brands.
For 17 years in a row, Hurun Report has been the most popular domestic bank credit card among millionaires.
202 1 1, Hurun Research Institute released the latest Report on Brand Tendency of Millionaires in China. In the credit card category, China Merchants Bank Credit Card won the title of "the most popular domestic credit card for millionaires" for 17 years by virtue of its product strength and brand influence in the high-end customer base market. China Merchants Bank continues to pay attention to the deep-seated needs of high-end cardholders, and organically combines them with product design, so that the high-end credit card series has always maintained strong vitality and strong competitiveness.
China's customer satisfaction index ranked first for four consecutive years.
In July, 2020, Chnbrand, the brand rating authority, released the brand ranking and analysis report of China Customer Satisfaction Index (C-CSI) in 2020. By exploring new ways to communicate with users, China Merchants Bank Credit Card has continuously improved the user experience and lifestyle, and won the most satisfactory credit card brand of C-CSI customers for the fourth consecutive year.
In April, 20021,Chnbrand, the brand rating authority, announced the brand ranking of China Brand Power Index (C-BPI) in 2002 1 1, and China Merchants Bank's credit card once again ranked first in the credit card category, which is also the first time for China Merchants Bank's credit card.
The first five-star customer service center in China.
On June 5438+ 10, 2005, China Merchants Bank Credit Card Center officially passed the "National Call Center Operation Performance Standard" certification and became the first five-star customer service center in China. In 2007, the credit card center of China Merchants Bank Co., Ltd. won the first batch of CCCS contract center standard five-star diamond certification. 20 14 China merchants bank credit card center successfully passed the five-star standard of enterprise star service certification (ESSC) and became the first five-star service enterprise in China. The credit card center of China Merchants Bank Co., Ltd. has been recognized and favored by the society and customers for many times, and has successively won many awards such as "Best Call Center Award in the World", "Best Call Center in China", "Best Call Center in China", "Ten Years Brilliant Achievement Award in China Call Center" and "Best Call Center" issued by major authorities.
Pocket Life App won the Best Ecosystem Project for Asian Bankers.
In August 2020, China Merchants Bank Credit Card Pocket Life App won the "Best Ecosystem Project" awarded by Asian Banker, which is the second consecutive year that Pocket Life App won the award, which fully shows that Pocket Life App has begun to build its own differentiated competitiveness in creating ecology, building connections and technology engines. Through App, payment and financial services, quality life scenes are integrated into users' lives, thus realizing the realization of financial services.
Free Life Platinum Credit Card won the Best Credit Card Product of Asian Bankers.
In 2020, China Merchants Bank Free Life Platinum Credit Card won the "Best Credit Card Product" awarded by Asian Banker. China Merchants Bank Free Life Platinum Credit Card is the first platinum credit card product in the industry that is truly tailored for high-spending young people. Through innovative product design, we can realize the organic combination of "high-end" and "youth", "consumer finance" and "lifestyle" and meet the dual needs of young people for "spiritual freedom" and "material prosperity".