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Oriental Yuhong Fund holds positions.
Because the overall economic situation is not very optimistic. Therefore, no matter who can turn the tide, let alone just one industry? Top flow? . Celebrity endorsement may open up the popularity of products to a certain extent, but whether it can really achieve profitability is closely related to the overall economic situation and the daily operation of the company. In other words, celebrity endorsement is just a piece? Stepping stone? But whether you can make a profit in the later period has little to do with the influence of the stars. Therefore, when we choose any product, we should not only look at the surface, but also see the inner essence, so as to ensure our own interests to the greatest extent.

And many people have seen this more and more clearly, so it is more and more important to speak for the products of stars? Unstable? Now, impulsive consumption has long been a thing of the past, and now consumers are more rational and calm. In recent years, the economic situation has continued to decline, but also let everyone stick to themselves? Money bag? , will not pay the bill easily. Therefore, the focus of the company's loss is not celebrity endorsement, but the essence is lack of consumer confidence and pessimistic market environment. Consumers will have spare money to buy other consumer goods only when their basic livelihood is guaranteed. In other words, everyone is much more calm about consumer goods that are not just needed.

It is precisely because of this that the market for these non-essential consumer goods has been falling all the way. It is no exaggeration to say that companies that have not closed down are lucky as long as they can persist. As long as you leave the clouds open, you can see the moon. With the steady warming of the economic situation, I believe that the vitality of the consumer market will continue to increase. Therefore, we should all have confidence, we will live well, all the difficulties are temporary, and our life is gradually improving? Wake up? I hope that day will come soon!