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The agents and sisters behind "Riding the Wind and Waves"

Text | Mia "If you sing too well, it will make others look bad. If you are in a group, it will be disharmonious." On the variety show "Sister Riding the Wind and Waves" (hereinafter referred to as "Sister"), as a well-known

After his manager Du Hua gave a low score to Ding Dang, who has outstanding singing skills, his remarks obviously did not convince the public.

Ding Dang responded on Weibo, "If this is really your standard for joining a group, then you should eliminate me, sister, as soon as possible." Du Hua responded on Weibo, but it attracted a lot of negative comments.

"Tranquility versus Du Hua" is said to be "very satisfying".

The official complaint was the most fatal. When Mango TV printed the words "Only represents Ms. Du Hua's personal girl group standards" on the screen, it triggered a wave of carnival.

Today #Duhua说之道# is on the hot search again, with more than 220 million views.

But is "Sisters Riding the Wind and Waves" really a girl group show?

In the name of forming a group, it actually wraps the core of the emotional filter of "Memory Killing" and maximizes the emotional resonance of 3 women in the workplace, age anxiety, inspirational mutual help, etc., making it the most popular variety show this summer.

among.

"Sister" is like a big party with all the fun coming and going: every "sister" knows clearly that the important thing is the exposure in the process, not the subsequent group formation.

The conflict between Du Hua's "traditional girl group" logic and the "non-traditional girl group" logic of "Sister" itself, which is oriented towards diversified aesthetics, has become increasingly obvious.

So, what is the performance of Du Hua himself in "team building" who advocates "If you want to do it, be the best, and if you want to play, play it real"?

In addition, as Yang Tianzhen, the founder of Yixin Entertainment, recently announced his farewell to the brokerage business and made his first live broadcast on Taobao, Rocket Girls 101, a group that has been in the group for two years, will hold a farewell concert on June 23. Its chief operating officer Long

Danni has been mentioned frequently, and the "three giants of domestic entertainment" are at the center of the whirlpool of public opinion. The three names that girls in the fandom can't avoid: Du Hua, Yang Tianzhen, and Long Danni have once again aroused heated discussions.

Since 2010, when Korean returning artist Han Geng became one of the shareholders, Lehua Entertainment has firmly implemented the Korean trainee training model, graded and divided training, and established cooperative relationships with Korean entertainment companies, such as reaching a strategic cooperation with PLEDIS in 2013

, established a subsidiary in South Korea in 2014, signed a contract with Starship Entertainment in 2015, etc.

Cosmic Girls was jointly launched by South Korea's Starship Entertainment and Lehua ***. Each member of UNIQ has trained in South Korea's YG for 2-5 years. Lehua Entertainment launched the six-member girl group EVERGLOW in 2019, including five Korean members.

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Up to now, in addition to artists such as Han Geng and Zhou Bichang, Lehua has five idol groups: NEXT, UNIQ, Cosmic Girls, EVERGLOW, and YHBOYS, a nurturing idol group that competes with TFBOYS.

Due to macro-environmental impacts such as the Korean order and the restricted development of the music industry, Lehua has gradually turned to the film and television field in recent years.

From 2013, it invested in the production of "To Our Perishable Youth" to in 2016, it invested in the production of "Dream Partner", etc., and continues to send its singing and dancing idol artists to film and television works.

However, Lehua did not give up the idol agency business. In 2017, Lehua sent Justin, Zhu Zhengting and others to compete in "Produce 101". In 2018, the "First Year of Idol" broke out, and "Idol Producer" and "Produce 101" made Lehua reap the rewards in one fell swoop.

Huge dividends. The second year of "Chen Qing Ling" made Wang Yibo extremely famous. This year he has won at least 12 commercial endorsements.

But is Lehua's men's and women's team management really the "best" as Du Hua said?

Whether it was Wu Xuanyi and Meng Meiqi's departure due to conflicts over parallel contracts with Tencent, or Leroy Seven's NEXT and NINEPERCENT two groups running in parallel, or UNIQ's breakup of filming and failure to form a sub-unit, and this year's artist Huang Zhibo was exposed for mask fraud

The cases have exposed the problems that Lehua, as the leading idol management company, has in idol operations: it focuses on quickly commercializing traffic dividends in the short term, lacks long-term scientific planning for artists’ careers, and strict management.

And this is almost a common problem in the domestic idol industry.

This year's "Youth With You 2" THE9 also failed to include Lehua artists in the group roster. As Huace, Huayi and others have entered the idol industry to get a share of the idol industry, the competition faced by Lehua will become more intense.

In the capital market, Lehua's IPO road has been quite bumpy: Tianyancha information shows that Lehua was founded in June 2009 and completed tens of millions of yuan in Series A financing in 2012, from Lebo Capital and Rongxi Venture Capital.

Investment, in 2014, it completed a Series B financing of 254.73 million yuan from the Chinese Cultural Industry Investment Fund. On September 22, 2015, Leroy was listed on the New Third Board, and the value of star shareholders such as Han Geng and Zhou Bichang soared.