The words "don't use" are more likely to make people feel that you haven't thought clearly, because these words are redundant and don't mean anything at all. They will only appear in the central file.

The word "careful use" can easily make people feel far-fetched, and there are few companies in the world that can be so highly summarized. In fact, many things do not need to be over-explained, and the data reflects everything.

The word "available" is mainly a word that can explain logic, explain the cause and effect clearly, or list feasible schemes. These words help investors understand the reasons for the company's growth, what to do next and how to do it.

The words "use less" can clearly express the long-term vision, especially the point of innovation or the angle of transforming the industrial chain, and should be put forward. Use these words to express your understanding. But use less and don't talk all the time.

Do not use:

1. Organic: organic combination, organic integration and organic promotion.

2. Stereo: Stereo effect, stereo coordination and stereo development.

3. Integration: breaking the whole into parts, comprehensive integration and two-way integration.

The most terrible thing is: "organic three-dimensional integration." After this sentence, I basically knelt down.

Use with care:

1. Platform: large platform, full platform and cross-platform.

2. Mode: unique mode, innovative mode, advanced mode and Ali mode.

3. System: system operation, system reform and system optimization.

4. Entrance: traffic entrance, consumption entrance, and Internet of Things entrance.

5. Subversion: Subversion, Subversion, Subversion.

The most terrible thing is: "a platform-level entrance to a subversive innovation model." After saying this, I basically lay down.

Available:

1. Driving force: growth is driven by # #

2. Node: The next development and online node is # #

3. Mode: Use # # mode to get traffic cheaply.

In June, 5438+ 10, this wave of user growth was mainly driven by seasonal peaks. Next, at the end of March, we will release version 2.0. The big change is IM between users, and we will add many interesting functions. After the application market cooperation goes online, some traffic can be quickly obtained, which is estimated to be above 654.38+ 10,000. These contents, at least some information.

Less used:

1. Change (specific)

2. Increment (specific)

The new B2B model has changed the industrial chain, reduced intermediate links and saved 10% gross profit space.

Sharing economy is a new supply increment created by low capital expenditure (90% less than before).

These two words are positive. If there are these elements in the model, it will still attract many people's attention.

The above short article is based on the hope that 1 hour chat can play a role of three hours, which is particularly important for investors and financiers.

Will (male name)

Bertelsmann Asia Investment Fund | Investment Manager | Wang Tianfan