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What is the difference between trademark transfer and trademark registration?

The difference between trademark transfer and trademark registration is that the time for trademark transfer is shorter. The editor roughly calculated that the trademark registration time is about one year, and this time does not even involve a series of rejections of trademark registration. situation, but the trademark transfer time is much shorter. Generally, it can be used after signing a trademark transfer contract. The trademark transfer time is about eight months. The second difference between trademark transfer and trademark registration is that the success rate of trademark transfer is higher. The transferred trademarks have been recognized by the Trademark Office, so there is no situation where the same trademark will be rejected. We only need both parties to transfer to register. That's fine, but trademark registration involves relatively high risks. The difference between trademark transfer and trademark registration: Trademark transfer makes it easier to obtain a good trademark. As the number of trademark registrations increases, it becomes more and more difficult to apply for a good trademark, and the transferred trademark has been promoted in the market. , can directly represent the product, so it is easy to carry out subsequent publicity work.