According to the ranking 123, relying on the big data of the whole network, ranking 123 selected the top ten brands of fried chicken shops in 2023 according to brand value, word-of-mouth evaluation and other indicators. The top ten brands are KFC/KFC, McDonald's/McDonald's, Dicos, Fried Chicken, Wallace, Li Ji Fried Chicken Club, Zheng Xin Chicken Chop, Koushui Chicken Chop and so on.