Introduction:
“The heart is as calm as still water, the ambition is as strong as a rock, silently watching the changes of the stars and the moon, and putting the ambition into the brightness of the sun, moon, heaven and earth. Traveling thousands of miles in a day without speaking. The road is long, and even if you jump eight hundred times at night, you can’t say how difficult it is.”
This is a classic quotation from the Book of Changes. He is also an expert in breastfeeding guidance, a disseminator and practitioner of the traditional Chinese medicine pediatric massage culture. —— Wu Hongmei
Wu Hongmei is the founder of AIS Professional Maternal and Infant Health Management Center, the executive director of the China Breastfeeding Guidance and Lactation Association, a member of the Chinese Baby Care Association, a working doctor, and has been engaged in clinical obstetrics and gynecology for 20 years. For many years, I have worked in child care clinics for 10 years. I am a senior nutritionist, breastfeeding instructor, senior nanny, health manager, Chinese medicine rehabilitation physiotherapist, doula, children's traditional Chinese medicine nurse practitioner, and senior prolactinologist certified by the Ministry of Human Resources and Social Security. He is an expert in TCM children's health and physical conditioning, maternal and infant health management, and breastfeeding guidance certified by more than 10 countries.
She has been engaged in clinical obstetrics and gynecology for more than 20 years.
She has worked in a child health clinic for 10 years. Asking for personal leave,
traveled around the country to study at her own expense,
everyone did not understand, did not think favorably, and even ridiculed her,
She started from scratch, < /p>
To create an admirable profession - maternal and infant health management services,
She still insists on standing on the front line,
What is she? How?
Talking about why we choose to engage in maternal and infant health management services
Teacher Wu Hongmei said: "In more than 20 years of actual clinical work practice, I have discovered many issues closely related to maternal and infant health. The problem is that many children cannot be exclusively breastfed before six months and adopt mixed feeding. Complementary foods are added in advance at 4 months, causing children to have various problems such as eczema, neonatal jaundice, neonatal abdominal distension, and neonatal pneumonia. , breast milk diarrhea, etc., which are closely related to the first milk.
The National Maternal and Infant Health Care Law has strict legal requirements that all obstetric hospitals must do "three mornings". Contact, early sucking, and early breastfeeding, but many medical staff not only fail to implement and promote the first breast milk, but actively recommend and urge families to buy milk powder quickly, and nurses also personally help guide bottle feeding.
Improper feeding, excessive mixed feeding, etc. delay the vaccination time of babies, resulting in many children's anorexia, anorexia, constipation and diarrhea, substandard growth and development, anemia, poor sleep, picky eaters, poor resistance, and various other sub-health states. I started to pay attention to the health problems of mothers and babies.”
No matter how many achievements she has, learning is what she insists on!
In 2007, she participated in the training of a senior nutritionist at Fudan University in Shanghai. She went to Shanghai to attend classes every Saturday and Sunday. The cross-city study lasted for half a year. During this process, she has never stopped accumulating knowledge and paying attention to healthy development.
By 2012, she inspected the country and finally decided to start various learning and training on maternal and infant health knowledge in Beijing. She kept traveling between Dongtai and Beijing to participate in the PC training of the International La Leche League, The "Doula" training organized by the China Midwives Alliance, visits to famous TCM pediatric massage experts across the country, and apprenticeships in various sects to learn pediatric massage techniques.
Her efforts were not in vain. In a few years, she successively obtained multiple qualification certificates and training certificates issued by relevant national departments. The tuition, travel expenses, room and board, etc. alone cost hundreds of thousands. Moreover, due to frequent leave deductions at the unit and various deductions for failure to meet performance appraisal standards, there was not much left from the basic salary. But she had no complaints. Instead, she sincerely thanked the leaders of the hospital and department for giving her so many opportunities to study outside. Otherwise, she would not have become the person she and Else are today.
Participated in the Maternity and Infant Summit Forum for four consecutive years, and was a special guest lecturer at the branch venue of the China Breastfeeding Guidance and Lactation Association, and won the title of "Excellent Lecturer" and "Outstanding Person in the Practice of Breastfeeding of the Year" in 2015 "In recognition, a paper was published in the journal of the 7th Maternity and Infant Summit Forum last year. In the same year, we began to vigorously promote breastfeeding and provide home services. We also began to design graphic and text trademarks, revised them repeatedly, and applied to the State Trademark Office.
In September 2013, we officially prepared the studio—Aiers Professional Mother and Baby Care Center.
On April 28, 2014, the logo designed by the application was officially launched, and various modifications were made to confirm the application for registration of the graphic trademark. "AIERS" was officially launched on June 9, 2014, but it was not until May 20, 2015 that it obtained the trademark registration rights from the State Trademark Administration. I started out as a professional breastfeeding guide, mainly because I wanted to do something for mothers, babies and families, and to make some contributions to society.
The name "AIERS" comes from the Chinese homophony of the English word "healthy". The classical Chinese explanation of "ER" is "you", and "AIERS" means: I love you and think about everything for you. !
This is a combination full of love. It is a word with positive energy, which means that Aiersi loves, protects and cares for all babies, mothers and families!
Moving forward, there is only love and touching here
She has been engaged in clinical obstetrics and gynecology for more than 20 years. She has delivered too many children in her hands. Every life that comes is touching. . The baby's first cry is the most "beautiful" sound in the world. When it comes to this, teacher Wu Hongmei said proudly: "The oldest child I delivered was also the first child I started to receive delivery independently. This year is almost 10 years old." I am 30 years old, and I still remember that child named Maomao, a boy from Changgang Town (now Coastal Development Zone). At that time, the mother had her first child with dystocia, her name was Long Lan, and her father was named Xiangguan. The pregnant woman finally gave birth through perineal incision + fetal suction. I was only 20 years old at the time. I delivered the baby smoothly and the mother and baby were safe. When the family received the message that the mother and baby were safe, the whole family laughed amidst the baby's cries. When I came out, that picture was deeply imprinted in my heart for a long time.”
Teacher Wu has been persisting in promoting maternal and infant health knowledge and parenting knowledge for so many years. At the beginning, she wanted to Do a healthy thing. Because I particularly love beauty, I pay special attention to knowledge in the health field. Later, because she had been engaged in front-line clinical work in obstetrics and gynecology for a long time, her unit set up an obstetrics clinic, and mothers during pregnancy and childbirth needed regular obstetric examinations. At that time, teacher Wu Hongmei said that they simply provided nutritional guidance for mothers during pregnancy, including appropriate nutrition during pregnancy. Exercise, as well as meal matching, give mothers a basic recommendation and advice.
Until she saw these children and their mothers
She made up her mind that maternal and infant health must be done!
The reason why she decided to provide maternal and infant health services later was because when she was in the child health clinic, she saw so many mothers who were particularly anxious and helpless about breastfeeding and their children’s health issues. As a Although she held the title of doctor, she was at a loss and could not really help them. Only then did she make up her mind that maternal and infant health must be done, and she must continue to work hard. At that time, Teacher Wu Hongmei was thinking that she not only had many years of clinical practice knowledge as an obstetrician and gynecologist, but also had nearly 10 years of experience as a child health clinic doctor, and was proficient in the physiological characteristics, pathological characteristics and psychological needs of mothers and babies at each stage. Such unique conditions are rare in the industry. If we can make full use of this professional knowledge to effectively help mothers and babies, and manage the health services of mothers and babies, so that all families can be happy and healthy. How nice!
Teacher Wu Hongmei said: This is my journey from simple and fuzzy thinking to increasingly clear thinking. I will continue to do this with my heart!
All the suffering and difficulties
will eventually blossom in her life
bear fruit at work
Entrepreneurship is difficult Teacher Wu Hongmei, who is blessed with unique conditions, is no exception.
When Aiers was founded, one person started his own business using his off-duty time, starting from a small studio of more than 20 square meters to provide home services.
By the second half of 2013, Teacher Wu Hongmei slowly had only one or two assistants. During the operation of the Airs Center, she also encountered an assistant who stole teachers, betrayed, and opened his own store in the name of helping. This was very important to Wu Hongmei. The teacher's psychological blow hurt too much.
The sad things she encountered along the way were not easy, because she was the wife of her best friend for more than 10 years, and she had devoted her whole life, without any precautions, and without any reservations to building and training this employee, and she had not lost a single point. What should I do if I pay tens of thousands of yuan in tuition fees and pay back my salary? This skilled employee suddenly leaves, leaving no one who can fully master the job?
But none of this stumps Teacher Wu Hongmei. She communicates with employees in time after get off work every day to help them build self-confidence. She also works overtime to train, guide children’s massage learning techniques, and writes good instructions for children’s massage. The prescriptions and manuals taught employees step by step how to learn and operate, and they finally got through the difficult period safely!
Teacher Wu Hongmei said: "A series of problems such as these have caused the studio to face various difficulties. Due to the lack of professional staff, it cannot grow rapidly in the short term. It was a really hard time!"
At the same time, during the service process, she also met all kinds of families. She remembers once guiding a new mother to breastfeed. She was also inexperienced at the time, so she charged the mother after the first service. , the second time you perform services, according to the normal process, the service fee will be charged on a per-time basis. However, this mother's mother-in-law said: "I came to you to induce lactation. The milk has not been fully induced yet. How can I pay you? When the milk comes out, I will send money to your hospital!" At that time, Teacher Wu Hongmei was very sad. In the car after leaving the mother's house, she immediately called a sister in Beijing for an hour or two. Tears rolled down her face. She felt particularly aggrieved. Teacher Wu Hongmei felt that her sincere service was not recognized. , why does it feel so difficult to do something well? It is precisely because of this incident that she has benefited a lot and quickly adjusted her thinking after this incident.
She has solved all the difficulties and resistances along the way. Today, most of the members are repeat customers or referrals, and students who actively come here come from large and medium-sized cities across the country. Now Strange visitors often come to consult, and even more people add inquiries on WeChat!
Recall the past,
When talking about it again, it is no longer sad
Tell it with a smile, it is a story
As a doctor , patients with general diseases are particularly respected, and all seekers take the initiative to consult. When Teacher Wu Hongmei first started working as a "breastfeeding guide" in the local First People's Hospital, the Hospital of Traditional Chinese Medicine, and the Obstetrics Ward of the Maternal and Child Health Hospital, she posted a message in her QQ space: "I finally Take the first step bravely” to encourage and cheer yourself up! From a doctor sitting in the consulting room to a passive patient waiting for diagnosis and treatment, to taking the initiative to serve others, this identity has undergone earth-shaking changes since then. When entering the maternity wards of various hospitals, teacher Wu Hongmei told herself: If I want to take the initiative to serve others, I must first put down my pretense as a doctor and treat every child as my own and treat every mother as my own family. , serve proactively without seeking fame or fortune.
In the early days, in order to learn more about the breastfeeding conditions of more mothers in the early postpartum period (including primiparas and multiparas), teacher Wu Hongmei used her time after get off work in the evening to go to several local hospitals in turns. Each maternity ward in the hospital proactively introduced themselves, communicated and understood each other, and provided free breastfeeding guidance.
Once I met an obstetrician and gynecologist in the hospital who was my colleague in the medical team during my internship. When she saw Teacher Wu, she said with a serious face: "Wu Hongmei, I have breasts." Yes, there is no need for this." Teacher Wu Hongmei was very embarrassed at the time, her face turned red immediately, and she had nowhere to hide. She hurriedly remained silent like a fugitive, wishing to crawl into a hole in the ground and leave the hospital immediately!
In fact, when she went in, she simply wanted to guide the correct breastfeeding so that the babies could eat mother's breast milk instead of milk powder.
Teacher Wu Hongmei said: "I often pass by the maternity ward and see parents holding bottles to feed their babies 30ml of milk powder on the first day after delivery. It's very worrying and I have the urge to pull it off immediately. When I see the baby She needs to breastfeed, but because the mother lacks correct guidance and doesn't know how to breastfeed, she feels at a loss, and the child can't get enough milk, so she is so anxious that she cries loudly. Sometimes several people in the family are crowded together, and even the nurse and doctor can't give guidance, and the mother keeps pressing. I was very anxious and couldn't help but take the initiative to help.
Although my family didn't accept it at first, when they saw that I could make the baby happily connect to the mother's breast and cling to the mother's arms without crying, the mother's family and other mothers in the same ward looked at me with admiration and took the initiative to Asking for guidance, asking for phone numbers, and patiently listening to my explanation of professional breastfeeding knowledge, I felt very accomplished and very happy! ”
So Teacher Wu Hongmei made a plan for herself. She would visit at least as many wards every night. Each ward would have to provide free services and provide guidance so that the children could take their first mouthful of milk. !
She was the first local doctor to introduce the title of "professional breastfeeding guide". Gradually, she became more and more famous. No matter how difficult the breastfeeding problem was, it was not a problem for Teacher Wu Hongmei. I no longer need to enter the home or delivery room. Although the service price is the highest, there is an endless stream of customers who still choose Aiers. They are all seekers who come here through word-of-mouth publicity, and they also need to make an appointment. The value is equal to the price. This is vividly reflected here at AIS!
Teacher Wu Hongmei said: “There are too many difficulties encountered in the process of advocating and guiding breastfeeding, and the promotion of green massage therapy in children is even more questioned. "
"No injections, no medicines" purely manual conditioning, step by step. Today, Aiers has more than 3,000 member mothers and babies, and has received nearly 5,000 free consulting services online. It has been sorted out Thousands of actual cases (in ppt form) will be published in the near future. Interested friends can search for the article "Else Cases" on WeChat and many wonderful articles written by Dr. Wu Hongmei will immediately appear.
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Wu Hongmei’s story continues...
Next issue preview: "Wu Hongmei: Do one thing with your whole life, and I will still persist in the next 30 years." 》 (Part 2)
Those things that happened during pediatric massage:
What hurt me the most was a child who was about 20 months old. One night, he had vomiting and diarrhea and went to the emergency room of the hospital. " "Gastroenteritis" asked for infusion, so I contacted me and specially arranged for an overtime teacher to massage the baby. From the beginning of vomiting and diarrhea, it was completely cured in the end; a few days later, the child started to cough again...