Mode of operation of Premier League

Self-management

Self-management generally refers to the club's independent development and operation of all

commercial

activities, and the main body of operation can be the club branch or the functional department in charge of market development.

The self-management strategy of Premier League clubs is to focus on the fans and make profits for the club. The main income channels of Premier League clubs are TV broadcasting rights, ticket sales and market development. The sale of TV broadcasting rights is under the unified responsibility of the Premier League, and the broadcasting income is not evenly distributed to all clubs, and its distribution depends on the number of TV broadcasts of each club and the final ranking of the league. Therefore, for the benefit of the team, each club independently develops and seeks development. Due to the commercial operation, the club's independent development has both success and potential risks.

In the past, the important income of clubs was to get TV broadcasting fees, ticket sales, club merchandise sales, transfer fees and sponsorship from the Premier League. However, modern football clubs are different from the past. Because the clubs are relatively independent organizations, they are responsible for their own profits and losses. In order to survive in the highly competitive league market, the clubs are developing in a deeper direction to obtain more market profits. Many clubs in the Premier League have been involved in high-risk real estate management, which has brought opportunities for clubs to get rich and risks at the same time. Some clubs also invest money in the transfer of high-level players and get transfer fees from the buyers and sellers of players. The self-operated channels of Premier League clubs also include expanding the markets in East Asia and North America and developing the club's official website.

The purpose of commissioning a Premier League company (the Premier League) is to serve the Premier League, all the clubs, and try to make a profit for all the clubs, regardless of the size of the club or the size of the shares. At the same time, the Premier League adopts a transparent and mandatory disclosure system on club financial issues.

In terms of management, the chairmen of 2 Premier League clubs or their agents are members of the league management committee and have the right to participate in all matters of the league. The representatives of several big clubs are executive Committee members, and the generation of executive Committee members must be voted by all members, and the executive Committee has the right to make or veto important decisions on behalf of the league. For example, during the negotiation of TV broadcasting contract by Sky TV, members of the executive committee made decisions on behalf of all 2 clubs.

In terms of system, the Premier League company is independent of the 2 clubs in the Premier League, and its operating expenses are shared equally by the clubs. Clubs can make suggestions on some overall operations, but any one of them has no right to act alone. The company is the interest spokesperson of all Premier League clubs, and the distribution of business income is balanced as much as possible, thus ensuring the overall level of the league.

business contents of the Premier League

1 naming rights

2 tickets

3 advertisements

4 broadcasting rights

5 player transfer

6 commercial competitions

7 fan products

8 other business activities.