In Taobao complaints, more are operated by professional counterfeiters. Then, after being complained, we should first look at whether we really have infringement, and compare them one by one according to the above categories. If there is any infringement, the infringement should be stopped immediately, otherwise the consequences will be more serious, not only facing the punishment of Taobao market, but also responding to the infringement lawsuit that the other party may initiate. In addition, it is also very important to follow the following steps to eliminate the adverse effects on yourself and take remedial measures to establish a reputation in the Taobao market. You can't damage your reputation and business because of your unintentional actions.

First, call the complainant to communicate. Find out the origin of the other party, the reasons for the complaint, and the demands of the other party. If it is an individual act, the other party will generally point out your infringement and tell you who the other party is and what they want from you. For example, the other party will ask you to delete the infringing pictures and words in your store. As long as you don't continue to behave like this in the future, most things will be settled. If the other party is a specialized anti-counterfeiting company, your phone may not be answered, because they are employed by a certain brand, and their daily job is to monitor online infringement and make profits. If the infringement is serious, they will even extort money. Of course, the latter behavior is even worse, and even the other party will maliciously extort money if the circumstances are not too serious. If the other party only monitors the network and does not take additional measures, you need to stop the infringement through self-inspection and prevent the other party from further action. If you complain maliciously, you need to pick up the rights protection weapons and legal weapons given by Taobao officials to safeguard your legitimate rights and interests.

The next step is to complain to Taobao. The operation steps are to open the Want Want Seller Center-Report Management-and then you will see the complaint prompt under the complained product. Click on the complaint to provide proof of your product's regular purchase channel or other evidence to prove you, and you can also write some words to explain that you have been wronged. Of course, if the facts are really wrong, if there are infringement facts, the other party can provide convincing evidence of infringement, and your complaint may be rejected. If the other party's monitoring is lax, your complaint will generally succeed.

Works, even if there is infringement, but it is necessary to immediately stop the infringement. If the other party bites hard, it can only stop the infringement according to the rules, take up the weapons and legal weapons given by Taobao officials to safeguard their legitimate interests and prevent the other party from making excessive demands. And their own infringement is serious, such as selling fakes, selling works without intellectual property rights without permission, and it is useless to complain. It is the first priority to stop the infringement and fulfill the tort liability.

In the end, Taobao's infringement is complained, whether it is grievance, light infringement or heavy infringement, how to deal with it is the primary task.