The sportswear brand includes Hongxing Erke.

Hongxing Erke Industrial Co., Ltd. (ERKE) was founded in June 2000 and is headquartered in Xiamen City, Fujian Province. It has developed into a large sportswear enterprise integrating R&D, production and sales with nearly 30,000 employees.

The company has more than 7,000 stores around the world. Its products are sold in Europe, Southeast Asia, the Middle East, North and South America, Africa and other countries and regions. It has exclusive trademark rights in more than 100 countries around the world, and its brand value has exceeded 219. billion, and has successively won honors such as "China's 500 Most Valuable Brands", "Top 500 Asian Brands", and "Forbes Asia's Top 200".

Talent concept:

In Hongxing Erke’s talent concept, moral character and talent are equally important. Only when talent is based on noble moral character can it shine brightly. Achieve business and personal success.

The achievements of the company come from personal development. Hongxing Erke has established cooperation with Tianjin University, University of Science and Technology Beijing and other well-known universities to provide employees with tailor-made systematic training and opportunities for further study, advocating the use of everyone's potential. The spirit of ownership promotes the harmonious unity of personal values ??and corporate values, and jointly creates a brilliant future.