First of all, we should understand what the audience of the product or service mark is. The product is naturally the product itself, and the service only provides help. It is a registered trademark. Once registered, you have the right to use it and are protected by law. To help you understand trade marks and service marks, we will explain the differences between the two in detail.

Trademark transfer knowledge: The difference between commodity trademarks and service trademarks

1. Certification trademarks indicate that goods or services have specific quality, while general trademarks indicate that goods or services come from operators.

2. Confirm that the trademark registrant must be established in accordance with the law, have legal person qualifications, and have the ability to supervise specific products. General trademark applicants must register in accordance with the law.

3. Applications for registration of certification marks must be made in accordance with the relevant management regulations of the group/certification marks. For ordinary trademarks, applications only need to be submitted in accordance with the provisions of the Trademark Law and the Implementing Regulations of the Trademark Law.

4. The registrant of a certification trademark cannot apply its registered trademark to the goods or services it operates; ordinary trademarks must apply its registered trademark to the goods or services it operates;

5. Under the premise of the registration principle of cigarettes and special commodities, cigarettes and human drugs shall be compulsorily registered. Service marks are self-registered and are not compulsorily registered.

6. The product is tangible and the product trademark is applied to the actual product. Services are invisible and apply to service mark services.

The above trademark knowledge is very necessary for business owners to be clear about. We can obtain our own trademarks through trademark registration or trademark transfer. How to choose depends on various needs for trademarks!