In an environment where intellectual property rights are heavily protected, people are becoming more aware of trademark precautions. This reason has caused many users to shift from trademark application to trademark transfer in the way of obtaining trademarks, allowing more and more stores to deal with more trademarks and directly choose the trademarks that are consistent with the enterprise from these trademarks. So, how much does it cost to transfer a company’s trademark?

1. The cost value of the trademark

The key to purchasing a trademark is the comment on the value of the trademark. As a sales target, the value of trademarks cannot be confused: general trademarks can be purchased for 23,000, and some trademarks cannot even be purchased at high prices.

Fundamentally speaking, the price of a trademark depends entirely on the reputation of the product. Specifically, it includes the following points:

1. The income that the trademark can bring;

2. The cost of trademark promotion;

3. The cost of acquiring the trademark;< /p>

4. The originality and creativity of the trademark.

2. Trademark transfer fee

In addition to the value of the trademark itself, you also need to know the trademark transfer fee. Handling fee items include: transfer agency fee, trademark transfer official fee and notarization fee: the official transfer fee is 500 yuan; the notary fee price is generally 400-500 yuan; but at the transfer agency fee level, the professionalism and fees of different institutions Standards are different.

According to the standards of the Trademark Office, trademark transfer needs to be handled jointly by both parties. The costs here should be borne by both parties, but the actual official costs are those paid by the customer. After all, 500 yuan may be a small amount of money compared to the value of the trademark itself.

The essence of trademark transfer is the process of trademark transactions. Transaction requirements are generally formulated by both parties to the transaction and signed through a contract. Such price influencing factors generally require the integration of shopping mall and buyer bargaining factors. The price of a trademark shopping mall generally needs to integrate the aesthetic price of the design trademark. Beautiful trademarks and brand trademarks are naturally more expensive, but if the needs of the enterprise are met, the value of manufacturing the trademark will be far greater than the price of purchasing the trademark.