After China's reform and opening up, Nissan entered China and established a joint venture with Dongfeng Nissan Automobile Co., Ltd. in China. At present, most cars with Nissan trademarks on the market are produced by Dongfeng Nissan. Qichen is a brand, which is wholly registered by Dongfeng Company, and its production line is also wholly imported from Nissan by Dongfeng Company. It can be said that Qichen brand is a standard domestic brand. On the production platform of Qichen Automobile, except for the engine, all other accessories are made in China.

The relationship between Qichen and Nissan is like a cooperative relationship, with the same manufacturer, different brands and different businesses.