The right to use belongs to the franchisee, but the ownership does not belong to the franchisee.

In the early stages of joining, franchisees pay a unified amount of funds to the Cainiao Station franchise headquarters, which includes the right to use the franchise brand trademark, special technology, etc. Cainiao Station does not have ownership of each website, only the right to operate.

Cainiao Network Technology Co., Ltd. is jointly established by Alibaba Group, Yintai Group, Fosun Group, Fuchun Group, SF Express, STO, YTO, ZTO and Yunda based on the China Intelligent Backbone Network Project company. The company has been established since May 2013.