If CCTV is called the news giant in the media industry, then Hunan Satellite TV is the entertainment giant in the media industry. It can be said that it occupies half of the TV entertainment industry.

To watch Hunan Satellite TV, you can’t just watch Hunan Satellite TV, but also Hunan Entertainment. Hunan Economic TV and other channels are united. They are an organic whole and produce high-quality programs for Hunan Satellite TV for organic output.

Secondly, behind Hunan Satellite TV is Mango TV, an online video platform. It is the only satellite online platform that can compete with specialized video websites such as Tencent and iQiyi, and it is the only one among these mainstream video platforms. An already profitable platform.

Thirdly, everyone knows Star City Changsha. This name largely comes from Hunan Satellite TV. It shows that Hunan Satellite TV has a top production team, top entertainment resources, top artist network, and top infrastructure behind it. Every time a hit drama airs, Kuaiben can invite the main creative actors to record the show. Every time I catch up on dramas and follow-up episodes, I can see comments like "Mango Channel's post-production is so awesome."

It has formed a virtuous circle. Excellent talents and high-quality resources continue to pour into the interest group of Hunan Satellite TV, making the interest group represented by Hunan Satellite TV continue to grow and develop. In some programs, I I saw "Artists signed by Mango TV", which shows that they are developing the business of the economic company.

Mango Channel is present in most of the top variety shows on the market now. Whether they are copying a cat, copying it mechanically, or are 100 original, in short they are the first to try it, which is beyond the reach of other satellite TV stations.

Although Mango Channel’s TV programs have always been criticized. A 45-minute program takes 5 minutes to review the 5-minute ending, but this does not affect its status. As long as the content is good, experts can play whatever they want. Just play it.

Compared with the chaos of some satellite TV stations, Hunan Satellite TV has really done a good job.

Some people say that Hunan Satellite TV is "pan-entertainment-oriented". It is undeniable, yes, but so what?

I believe that the future of satellite TV programs must be specialized and sophisticated. Some satellite TV stations focus on news, some focus on entertainment, and some focus on people's livelihood. On the basis of ensuring diversity, the only way out is to develop specialized content as much as possible. Otherwise, if every satellite TV follows a comprehensive approach, what is the difference between TV A and TV B? Since there is no difference, is it still necessary to exist?

Don’t you think Hunan Satellite TV is on such a path?